What frustrates me most about the AVP is that mainstream media seem to think it's the only VR/MR device out there.
It's like the whole VR/MR ecosystem doesn't exist and Apple just invented it.
Alas there are historical examples of this - Apple didn't invent or even have the most popular home computer, but in the mainstream media Commodore have been almost written out of American computer history. Apple didn't invent the MP3 player, but no-one remembers the Zune and other MP3 devices. Apple didn't invent the smartphone, but no-one now remembers the Nokia Communicator or other early smart phones.
I suppose one reason Apple is desperate to avoid any widely used terms like VR and MR is they don't want people searching for those terms and finding there are headsets out there for far less that are pretty capable, in some ways more capable than the AVP.