This ones written not videoed, but from a reputable magazine (allegedly)
http://www.tyrereviews.co.uk/Article/2010-Auto-Express-Winter-Tyre-Test.htm
[TW]Fox;19845905 said:Only an idiot would question the superiority of a winter tyre on compacted snow and ice.
My points relate to more traditional British winter weather. Drizzle and above freezing.
what you mean is a traditional London and below winter! us northern folk have proper hard winters

Can we all chip in to book a ice ring for the day?

[TW]Fox;19845954 said:Yea, your snow arrives in October and it stays until a thaw in May, right?
No, it doesn't. Not at all. NOBODY in the UK except perhaps a few people on high ground have a proper hard winter. I agree that up in Cumbria you will get a HARDER winter, but I would imagine people in Austria or Canada would fall over themselves laughing at you describing it as a 'proper hard winter'
In a proper hard winter, the snow doesn't dissapear in time for the Boxing Day sales.

[TW]Fox;19845999 said:We dont get a proper anything in this country weather wise. We just dont have the climate for it. We don't get a proper summer and we certainly don't get a proper winter. What we get is varying degrees of 'meh' all year round, with occasional peaks into 'oooh' - ie, it hits 30c (Which it does every single day in many parts of the world) which means we must run front page stories full of loads of people cramming onto Brighton beach, or it snows for 3 weeks which means it's an apocolypse and we need to revise down GDP growth figures or legislate for winter tyres.
The very fact that any snow or any temperature more than 25c is newsworthy makes it quite clear that neither are exactly normal for most parts of the UK.
I love laughing at how this country nearly comes to a stand still with a splash off snow?
EDIT: What are Dunlop Sport Maxx's like? As that's what Evo had on their Jaguar XFR before getting stuck in snow and fitting Pirelli Sotto Zeros for Winter.