Nope I'd rather have regulation of the comsumer ISP industry, I'm sick to death of meaningless promises of bandwidth that the ISP knows full well they will never be able to offer.
Sure the T&C's will have been written in a way to make sure the ISP has no legal requirement to offer any throughput guarantee, they could offer almost nothing for £37 a month without breaking their T&C's (obviously they would lose customer hand over fist before that).
If you think things are bad now, I can only imagine how bad they would get if the government stepped in....