I know I don't have an entitlement, but if there were 3 phones available, say HTC One, XZ and the GS4, the first 2 being priced at £500 and the latter £630, which one would you buy? I would have thought Sammy would want to price their phone close to their competitors?? This is my whole point, I know they CAN charge whatever they want, but is it unfair to overcharge?
I'd buy whichever one suited me, £100~ doesn't matter if it means you get something inferior.