-= Design Our New Logo & Win a XFX GeForce GTX 285 Black Edition Graphics Card =-

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Hmm, if you rotate mine...

ocuk_lightsaber.jpg
 
1. Simplicity
2. Basic, clear text
3. The speedo type gauge
4. The positioning of each component
5. How well it fits into the current setup
6. SHES A REAL LIFE GURL!?!?


Looking at it, then looking at my own, it's clear I've tried too hard to get as much into the logo's as possible including unusual fonts, effects etc.

Fixed
 
Right that's me done, this is my final entry:

ocuk_final.jpg

Vector EPS available.

I also think a lot of other people's logos would also look nice with the shop being changed to the white theme. Don't worry though I won't be adding my logo to pictures of bread/tattoos/etc in attempt to sell it any further ;)

Good luck everyone!

Now I can get back to revision :p
 
The thing is, there are other entries here that are nice and simple, and clearly show the name. But this one lacks any sort of custom curves or edges that give the identity personality/character.

The shape actually just unbalances the logo, and I don't believe it adds anything to the design. Sorry katie :( Just my thoughts.

I have to say I really like Kate's entry. As skippi points out it is simple yet very clear, clean and professional. And is the vain of many professional if understated corporate logos:

firm_logo.gif

banner_strat_66aa44.gif


qinetiq_logo_trans.gif

 
Hmm Im not sure I agree with that. I think as a logo it works very well...

However There isnt enough variation. When dealing with clients who have supplied a 'specific' brief you can present them with your design ideas and key elements which will eventually shape the rebrand.
Some they will like, some they will not.
SO variety is the key. A designer cant set in his or her mind what the logo will be and then continue to rebrand the company based on his or her own preference.

I do like the logo but the fact that it has been used for several different elements such as the website, forum, t shirts, memory, PC cases etc is what we call "force design".
Its where the client does not have the foresight or vision to see the new logo in place such as forms of stationery, business cards etc. and so you do this for them. Wowing them in the process. :p

Im sure Katie knows what im saying. :cool:

EDIT: The above was in reg to Inazuma's criticism of her logo btw :)
 
Hmm Im not sure I agree with that. I think as a logo it works very well...

However There isnt enough variation. When dealing with clients who have supplied a 'specific' brief you can present them with your design ideas and key elements which will eventually shape the rebrand.
Some they will like, some they will not.
SO variety is the key. A designer cant set in his or her mind what the logo will be and then continue to rebrand the company based on his or her own preference.

I do like the logo but the fact that it has been used for several different elements such as the website, forum, t shirts, memory, PC cases etc is what we call "force design".
Its where the client does not have the foresight or vision to see the new logo in place such as forms of stationery, business cards etc. and so you do this for them. Wowing them in the process. :p

Im sure Katie knows what im saying. :cool:

The above was in reg to Inazuma's crit btw :)

Which is why I decided to show just how effective mine is when printed onto Gemma Atkinson's bra.

A logo needs to be eye catching. :p
 
Why do I get the feeling lots of new people are going to be submitting their entries at the last minute, eBay sniper style? ;)

Let's face it, we all want to win the prize (and see our own logos featured on OcUK for years to come), and some people are going to be more sly about trying to win than others. Underneath the friendly layer of joking between lots of people and "friendly criticism", reading between the lines I still see subtle undertones of "STAY AWAY!!! I WANT TO WIN!!!" :p :D
 
Why do I get the feeling lots of new people are going to be submitting their entries at the last minute, eBay sniper style? ;)

Let's face it, we all want to win the prize (and see our own logos featured on OcUK for years to come), and some people are going to be more sly about trying to win than others. Underneath the friendly layer of joking between lots of people and "friendly criticism", reading between the lines I still see subtle undertones of "STAY AWAY!!! I WANT TO WIN!!!" :p :D

I refer you to Exhibit A:

logogif-2.gif



:p:D
 
Going back to someones previous topic of what software people use...
I am a PC based designer using a combination of CS4 and Corel.
Even tho I can and do use illustrator, Corel has always been the "do it all" vector package for me. Rock on!
 
People put as much effort in as they thought the reward deserved. For some, i'm sure the chance of just havign your work on a million pound business is reward enough.

The reward is perfectly justified. If it's a crappy reward, they needn't have worked so hard ;)
 
Skippi - brilliant! Couldn't we actually have the animated gif as the forum header logo (including popup subliminals!)... ;o)

nimz - fully agree, though we'd always present placement art for clients so they can see it in situ for all their branding - never saw this as anything other than standard whichever firm I've worked for? (do you just fire a set of logos at them normally?!?). Only submitted one as I thought that was the point of the competition, so narrowed out my others - obviously wasn't treating this as a corporate pitch!

Anyway, will be great to chat after the deadline - am keeping my opinions on other logos secret till then - think Heofz is exactly right, don't think it'd be fair to criticise each others until then...
 
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