Cleeecooo.
PC gaming is only as good as its last game.
Look what Crysis did when it was released. I would bet that had I been into PC gaming then (was in between countries

) that the very same arguments were going down.
You can only base future hardware and upgrades for PC gaming on the last good stand out title released. That title just so happens to be BF3. That means that any game DICE release now will use the FBII engine and thus, pig on vram.
Hence, it's not a sensible idea to recommend that people ignore that as they will then end up disappointed somewhere down the road.
If some one is looking at a high end GPU it's bonkers to advise them to get something that is
already out of date.
Whilst I do completely agree with your "use common sense" philosophy the fact is mate when you spend over £300 or so on a graphics card you do not want to have to compromise.
This next part isn't aimed at you, it's just aimed at what has transpired during the duration of this thread.
Sitting here talking about the past may well bring a warm smile to peoples' faces. Sadly it does bugger all for the future. BF3 has shown what it will take to take graphics to the next level, and it means bundles of power
and vram. That has been conclusively shown over the crivens knows how many pages people have been arguing.
To ignore it is, IMO, very ignorant indeed. But hey ho, each to his own.