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This has probably been asked before, but why were there so many varients of the same card? with all the same specs?
The only differences I can see is some have 2 fans
hope i get it tomorrow
cant wait start playin BF3 in all its glory at a decent frame rate.Are these situations generally limited to etailers and then only for certain items? I've never been charged extra for a toaster, TV or microwave because a store was down to it's last 5 units or a competitor up the road had sold out.
There's being a business and then there is cynically gouging.
I think the key thing here is that because of the internet, it's pretty plain to see today who has been taking the michael. There is in some cases more than a 10% mark up between different stores. Either that or some stores don't have the buying clout of others and so paid more.
watch nvidia pull the same as amd did when the 5870 was released price wise , now that would shock amd lol
watch nvidia pull the same as amd did when the 5870 was released price wise , now that would shock amd lol
I think that would shock anyone.

That's not an opinion though, you've stated the price gauging is due to demand, it can very well may be the predicted sales figures but it's more to do with limited supply at launch and not many competitors offering that product so your "opinion" is wrong in that matter, and this isn't an opinion.
Price increases due to real demand may only happen after the goods are in stock and sales figures are established.
Give it couple of years and these will be the budget range of cards![]()
and consoles might be using Directx 10 lol!7870 £219.99 - Mid Jan
7850 £174.99 - Mid Jan
7970 £319.99 - Early March
7950 £269.99 - Early March
Also has pricing for new 7 series:
$449 for 7950
$549 for 7970
6950 in US is currently $249 - £199 UK typical
6970 in US is currently $349 - £249 UK typical
So by my calcs that should make the new 7 series:
7950 approx £359 (80% more than current 6950)
7970 approx £399 (60% more than current 6970)
Or exchange rate plus vat.
7950 approx £345
7970 approx £422
UPDATE / MORE INFO
Just found some more info and performance and what they compete with.
Looks like the 7970 will com in at $499 and compete with the GTX580
http://lenzfire.com/2011/12/28nm-amd-radeon-hd-7900-7800-7600-series-price-and-specifications-51528/
I don't think I have ever seen so much debate over the price of a new gfx card.
I think the biggest shock is that AMD are pricing things totally different now, they have just decided to add a premium to everything. If you look at the price of the new mid range the 78x0 series, they seem to be pricing them at the same cost as the last gen high end 69x0 instead of the 68x0 where they should have been, infact quoted launch prices of the 78x0 are above the launch price of the 69x0 cards. I can only hope this is wrong or open to review.
If this is the state of things to come I can only hope that Intel come into the gfx market and shake it up a bit and I think that if a market is established with a much greater profit margin they will do exactly that.

the price's are to get back the £20 cashback on the fx cpu's![]()

I don't think I have ever seen so much debate over the price of a new gfx card.
I think the biggest shock is that AMD are pricing things totally different now, they have just decided to add a premium to everything. If you look at the price of the new mid range the 78x0 series, they seem to be pricing them at the same cost as the last gen high end 69x0 instead of the 68x0 where they should have been, infact quoted launch prices of the 78x0 are above the launch price of the 69x0 cards. I can only hope this is wrong or open to review.
If this is the state of things to come I can only hope that Intel come into the gfx market and shake it up a bit and I think that if a market is established with a much greater profit margin they will do exactly that.