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AMD RDNA3 unveiling event

The real problem is that if the 7900xtx AIB card is $1200 then it's 100% price increase over current 6900xt card ice for 80% more performance, better than rtx4080 value for damn sure but still not great value as performance per dollar is going down

Are you using EOL 6900xt prices in your comparison?

I can see why but this is not how gen to gen price/perf comparisons are made.
 
Available from where though? If its just AMD's store that was a joke last time it sold out in seconds never saw anything in there ever again
WCCF is referring to the worldwide market, not little old us in the UK where AMD has decided not to directly sell reference models. There will likely be a miniscule supply of rebranded reference cards from AIBs (likely with an small uplift tacked on by resellers e.g. ~£50) on launch day available here, but most of us will be paying >£1200 (likely well above) for the 7900xtx.

Another way of looking at it, is close to 4090 raster and better than 3090 RT for the same price as a 4080. I’m not defending these prices but if 4090 is seen as “great value” and 4080 is seen as “bad” value. Then something in between by some paradoxical logic, at least based on tech site 4080 and 4090 reviews, must be seen as “good” value.

You literally can’t make this **** up.
The issue is, not whether 7900xtx will fit in a performance segment between 4080 (4070) 16GB and 4090, and be priced around where 4080 RRP/MSRP is. It's whether we, as a market, will support these unprecedented net price increases altogether, effectively nullifying - or inverting - any cross-gen price/performance increase. Mind share is already starting to shift (to nV and AMD's delight, I'm sure) towards a £1200 video game toy being "good" value, which is absolutely schizophrenic and self defeating from a consumer perspective.
 
WCCF is referring to the worldwide market, not little old us in the UK where AMD has decided not to directly sell reference models.
Pretty small definition of "worldwide":
https://www.amd.com/en/support/kb/faq/amdonlinestorefaq#faq-Shipping-Information
Which countries does the AMD Store ship to?
  • US, Canada, Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, The Netherlands, Portugal, Spain, and Sweden

North America and a subset of EU countries doesn't sound like worldwide to me. But maybe they'll work something out with Digital River to service Japan or Australia too.
 
The issue is, not whether 7900xtx will fit in a performance segment between 4080 (4070) 16GB and 4090, and be priced around where 4080 RRP/MSRP is. It's whether we, as a market, will support these unprecedented net price increases altogether, effectively nullifying - or inverting - any cross-gen price/performance increase. Mind share is already starting to shift (to nV and AMD's delight, I'm sure) towards a £1200 video game toy being "good" value, which is absolutely schizophrenic and self defeating from a consumer perspective.

That was my point. It all seems like some unfunny satire right now.
  1. The 4090 at £1600+ is laughably "declared" good value because it is the, best GPU you can buy.
  2. Yet the 4080 at £1300 is terrible value because it is the second best GPU yet looks poor based on the price/perf of the overpriced 4090.
  3. The 7900 XTX looks like it will be faster in raster than a 4080 by a decent margin, yet lose in RT by a yet to be determined amount (but at least 3090 - 3090Ti levels).
  4. But because the 7900 XTX will be ~£250 cheaper than a 4080 and close to the 4090 in raster but £600 cheaper. People could well decide it is great value at only £1000
So the satirical part is, we are now judging VFM on the top tier money is no object new gen GPU. Rather than on last gens like for like tiering and pricing.

Nvidia = mission accomplished that a £1600+ GPU is accepted as the "new norm".
 
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That was my point. It all seems like some unfunny satire right now.
  1. The 4090 at £1600+ is laughably "declared" good value because it is the, best GPU you can buy.
  2. Yet the 4080 at £1300 is terrible value because it is the second best GPU yet looks poor based on the price/perf of the overpriced 4090.
  3. The 7900 XTX looks like it will be faster in raster than a 4080 by a decent margin, yet lose in RT by a yet to be determined amount (but at least 3090 - 3090Ti levels).
  4. But because the 7900 XTX will be ~£250 cheaper than a 4080 and close to the 4090 in raster but £600 cheaper. People could well decide it is great value at only £1000
So the satirical part is, we are now judging VFM on the top tier money is no object new gen GPU. Rather than on last gens like for like tiering and pricing.

Nvidia = mission accomplished that a £1600+ GPU is accepted as the "new norm".

I like the word @harmattan used, schizophrenic, is a good way to describe this.
 
towards a £1200 video game toy being "good" value, which is absolutely schizophrenic and self defeating from a consumer perspective.
The 4080 sitting on shelves shows this not to be the case. A fair chunk of people will pay for "the best" no matter what, and there are a few who will always buy red or green, but the next rung down has always been quite a big drop in price and it looks like that is still trying to assert itself.
 
The 4080 sitting on shelves shows this not to be the case. A fair chunk of people will pay for "the best" no matter what, and there are a few who will always buy red or green, but the next rung down has always been quite a big drop in price and it looks like that is still trying to assert itself.

I have a feeling quite a lot of those who are leaving the 4080 sitting on the shelves are just hoping and waiting for Nvidia to drop the price of the 4080 as soon as the 7900 series launches. Which isn't going to happen.

Some will buy the 7900XT instead. But many actually don't know what to do, they are stuck between not just their need to buy Nvidia but $900 is still a lot of money, too much perhaps for a lot of people, people who spent $700 on a 3080 might not want or can't to spend much more than that, which means the 4070Ti is also out because that's going to be $900 if not $1000, they might end up with a 4060 at $700 and a 10% performance gain over what they already have.

Oh no..... they might actually have to get angry at Nvidia for once....
 
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I have a feeling quite a lot of those who are leaving the 4080 sitting on the shelves are just hoping and waiting for Nvidia to drop the price of the 4080 as soon as the 7900 series launches. Which isn't going to happen.

Some will buy the 7900XT instead. But many actually don't know what to do, they are stuck between not just their need to buy Nvidia but $900 is still a lot of money, too much perhaps for a lot of people, people who spent $700 on a 3080 might not want or can't to spend much more than that, which means the 4070Ti is also out because that's going to be $900 if not $1000, they might end up with a 4060 at $700 and a 10% performance gain over what they already have.

Oh no..... they might actually have to get angry at Nvidia for once....
I mean, yes and no, I have a 3080, I would buy a 4080 for xx80 money, but I'm not paying £1200. I'm not even angry at Nvidia, but they can poke this idea. Even the XT would have to be cheaper than $900 for me to bite, as $100 off the top spot seems like lip service.
 
A friend of mine that currently has the same 6800XT as me (Asus Tuf) said he would buy an XTX off me for whatever I paid if it doesn't do the job for me, so now I'm clear to test an XTX without the hasle of a return or exchange-only return policies.

I'm actually getting a little excited to buy an XTX now.
 
I mean, yes and no, I have a 3080, I would buy a 4080 for xx80 money, but I'm not paying £1200. I'm not even angry at Nvidia, but they can poke this idea. Even the XT would have to be cheaper than $900 for me to bite, as $100 off the top spot seems like lip service.

The XT will sell more than people seem to think.

Everyone is having to reach further than they ever have to get what they want, if they are already reaching $200 they are not necessarily going to stretch another $100, or can, people who think that are more comfortable than the people i'm talking about.

I would be interested to know what you would actually pay for a 4080?
 
FWIW, I personally would think the 4080 would be fine at $800-$850.

I don't think it would be a big-enough performance bump to get my HP Reverb to run night races at native SS, so I still wouldn't have a use for it, but at least I could recommend it to friends.

The XT and XTX's expected performance make the $1200 4080 look pretty bad. (If AMD lives up to their claims.)
 
FWIW, I personally would think the 4080 would be fine at $800-$850.

I don't think it would be a big-enough performance bump to get my HP Reverb to run night races at native SS, so I still wouldn't have a use for it, but at least I could recommend it to friends.

The XT and XTX's expected performance make the $1200 4080 look pretty bad. (If AMD lives up to their claims.)

The 4080 12GB 4070Ti isn't going to much under $1000, that's what Nvidia want for it, its why they originally named it the 4080 12GB.

The hilarious thing is Steve Burke was proud to proclaim that Nvidia saw sense in that they agreed with him the 4080 naming was confusing, you're an idiot Steve its naming was very deliberate, it was not a mistake.
 
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The 4080 12GB 4070Ti isn't going to much under $1000, that's what Nvidia want for it, its why they originally named it the 4080 12GB.

The hilarious thing is Steve Burke was proud to proclaim that Nvidia saw sense in that they agreed with him the 4080 naming was confusing, you're an idiot Steve its naming was very deliberate, it was not a mistake.

I was talking about the 4080 16GB at $800-$850. That would be too much for whatever they want to call that even more cut-down 12GB card.
 
These GPU's are on TSMC's most expensive node and they are large, the coolers are expensive, the PCB's are expensive, they are expensive.

You want more than 40 FPS RT is Cyberpunk? That's expensive.

This is not the first time Nvidia have made fat expensive GPU's and over saturated games with a feature deliberately to make you think you need it.
 
I have a feeling quite a lot of those who are leaving the 4080 sitting on the shelves are just hoping and waiting for Nvidia to drop the price of the 4080 as soon as the 7900 series launches. Which isn't going to happen.

Some will buy the 7900XT instead. But many actually don't know what to do, they are stuck between not just their need to buy Nvidia but $900 is still a lot of money, too much perhaps for a lot of people, people who spent $700 on a 3080 might not want or can't to spend much more than that, which means the 4070Ti is also out because that's going to be $900 if not $1000, they might end up with a 4060 at $700 and a 10% performance gain over what they already have.

Oh no..... they might actually have to get angry at Nvidia for once....


I think you are right.
NVIDIA have really caused chaos with the average gamer (not with the true enthusiast, who will spend anything to get the latest tech). GPU's have been a favourite upgrade for a very long time, they are simple to install and cost effective. I used to upgrade every two years. But now we have to change our mindset. £1000+ is no longer an upgrade in my head, it's a new PC almost. I have to think as to whether I want to buy NVIDIA every four or five years, also to very seriously start considering AMD as an alternative. And I think gamers who are hoping this will change in the short term are very mistaken. I just can't see NVIDIA suddenly changing their mindset. They might reduce the price of the 4080 a little, but they sure as hell are not going to reduce it by £400. I am afraid that NVIDIA are rapidly becoming the enthusiasts brand and they are pricing out the average gamer. Guess we have to live with that.
 
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