Clearly the problem is interpretation of what a global 'brand' is:
A couple of definitions are:
Well this shows that the conditions to be a global brand are to be recognised across the world as opposed to selling significant amounts of product, well done Gilly.
For me though Leeds still aren't a global brand - as aforementioned, maybe 4 years ago but not at this time.
OT: Is that a peach in your sig Gilly?
A couple of definitions are:
- Brand name which is universally recognized.
- Brand sold everywhere: a brand name recognized all over the world
Well this shows that the conditions to be a global brand are to be recognised across the world as opposed to selling significant amounts of product, well done Gilly.
For me though Leeds still aren't a global brand - as aforementioned, maybe 4 years ago but not at this time.
OT: Is that a peach in your sig Gilly?