-= Design Our New Logo & Win a XFX GeForce GTX 285 Black Edition Graphics Card =-

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Agreed I feel that a lot of the problem comes from university degrees though. Throughout my degree we were pushed to come up with crazy ideas and step away from the mac for final solutions etc. Now, this is all well and good for coming up with ideas but it teaches you literally sweet FA about how the real design world is.

99% of clients don't care about what you do. It's that simple, they don't care that you spent 4 hours sorting out kerning/leading/image placement/colour choice. They want it done, they want it quickly and they want it to look 'nice'. Every bit of work I did was mac based with a ridiculously short deadline and completely censored by the client to the point that you hate what you've done anyway. It's extremely rare that you will get a great brief with a great client that understands that actually you DO know better than them and will let you get one with it. Very, very rare.

Graphic Design is commercial visual communication, thats it. You do something that works and it can be the greatest piece of design but 99% of the time, it will be forgotten about a month after it hits the printers (apart from by other Designers, natch.) However, so many Graphic Designers talk about their work like it was the most socially important thing to happen to the world since the Berlin Wall came down and this is what gets my back up.

I love Graphic Design, I bloody hate the Graphic Design 'scene'.

I think this is the case for many professions, you are always pressurised to justify your training. You spend ages training to do that one thing and it leaves you very biased and unable to understand a wider perspective. Of course now professionals are struggling particularly in the creative industries - and not always versatile enought to shift into other fields because of their specialised training.
 
another from me. Im starting to see ocuk logos and colours in my sleep.

wait, what sleep?! :p

ocuk.jpg

2 on the right make me think of Aquafresh...
 
I'm not going to submit an entry (not brave enough for that) but I will offer some constructive criticism, those of you who've picked a 'Web 2.0' style for your logos are on the wrong track, a logo should be timeless and not conform solely to the latest fad in design.
 
There are some very impressive entries so far, and some not so impressive ones.

Okay, serious entry:


LOL!!!!

Please tell me you are not serious!!

Lol. I was looking at your designs then Heofz and was going to reply saying 'I think I may have mentioned earlier on in the thread, but I really like yours.' But it looks like I must have! :D

One thing I've been trying to make sure my designs do, is work best on all backrounds, so the forum blue, the shop page black, and then white for on paper etc.

Heres a couple with slight variations which i've spent far too much time on tonight :eek: :p Although there still not quite finished, as I think I could improve the thickness of the borders and the O & c?

2c0ld5.jpg


Some feedback would be appreciated.

Way too busy imo. Tone down a bit on the 'details'.
 
Apologies if someone's done something quite similar to this already. Couldn't be hooped checking through 50 pages worth to see.

ocuk.jpg



Perhaps the Kama Scythe's a bit cliché and crap (it's not even a vector yet), but this is just a short firework.

**edit I see gord made a fan out the 'O'. Nice one. ;)

nice design mate looks good
 
those of you who've picked a 'Web 2.0' style for your logos are on the wrong track, a logo should be timeless and not conform solely to the latest fad in design.
IMO, the only thing that's "Web 2.0" about some of the designs in this thread is the casual overuse of the "glass effect" on logos. But what exactly defines "web 2.0" style anyway? AFAIK, Web 2.0 only really refers to the way page content is loaded and managed on the web interface, not the aesthetic graphical style of websites :confused:
 
Having just looked through from page 1, you can really see the quality of the entries improving, some really quality stuff is coming out.

I think Spie, or whoever came up with the idea to run the competition must be dead chuffed. Surely such a range of quality logos to choose from would usually costs ££££'s if got through the normal methods most companies must go through?

Perhaps the prize may be bumped up to a nice iMac or one of OcUK's top spec PC's in recognition of the money saved and the effort put in? :)
 
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