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Entire AMD GPU Lineup Refreshed in 2H 2010

You would think AMD and ATI's r&d departments would get together and tweak things to encourage people to buy their products

Faster communication between gpu and cpu since they have access to both sides, i don't really know enough about the field to theorise but there doesn't seem to be much of a push to make solutions rather than independant products
Surely this sort of thing can be done at driver/hardware level?
 
Yeah I think it was a CPU, Chipset and GPU thing tuned for gaming. I seem to remember the buzz phrase was "Platform".

I really hate all the marketing speak, it gets furious.
 
Not likely considering the December STEAM hardware survey shows over 60% of gamers use an nVidia card and that's just STEAM users!

nVidia have actually made up market share in the gaming market in the last 2 months and ATI losing despite having the DX11 advantage... off the top of my head I think the STEAM survey shows a 3% increase for nVidia and a around 2% decrease for ATI - other figures elsewhere show an average decrease of ~1.5% for ATI in December.
 
I think the only benefit of developing a proprietary link between CPU and GPU would be latency at present, since graphics performance is no way limited by the bandwidth available from PCI-E.

Not sure exactly how high the latency is currently from CPU>GFX>Display, but it's certainly not a lot. Obviously any reduced latency would be a good thing however small it might be, but i suspect the reaction time of current display technologies would negate it to a large extent.
 
Not likely considering the December STEAM hardware survey shows over 60% of gamers use an nVidia card and that's just STEAM users!

Well it is over really, unless Nvidia get the new card out quick smart.

ATI are close on 3 million DX11 cards sold. Nvidia's have yet to sell one. Thats a 3,000,000 % gap, or a royal arse kicking however you look at it.
 
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Fermi to me sounds like it will be very hot, very power hungry, and very expensive. I've owned both Nvidia and ATI cards and have no allegiance to either company.
 
For the majority of us, it is that simple.

For mature hardware enthusiasts, yes... it is.

These companies do not give the SLIGHTEST **** about you... no matter how much money you spend on them... and yet people will come on a forum and embarass themselves by getting into pathetic arguments that for the most part have no basis in rationality, but are literally defending the company name. The same company that takes your cash year after year, and is happy to churn out the same old **** year after year. Which, some people buy, because they are "loyal". Right.

I will continue to buy whichever hardware provides me with the best bang for my buck at a given time. A company deserves to do their best to maintain OUR loyalty, not the other way around, and the way they can do that is to product fast cards at a good price, that aren't rebranded, re-hashed versions of the last ones. If they can't do that, then my money will go on the other guy, whoever it is. It really is that simple.

Agreed.

And even if Fermi is faster (and I doubt it will be by much), it will be a lot more expensive.

I used to really like Nvidia, but recently they have gone downhill.
 
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