Soldato
I think people are conflating chavvy and what I'd call 'nouveau', the former being cheap and nasty and in poor taste, the latter being expensive, often very high quality but in equally (or sometimes even worse) bad taste.
Nouveau being assigned to those who have plenty of money but no inherited taste. Sounds ridiculously snobby I know.
Nouveau being assigned to those who have plenty of money but no inherited taste. Sounds ridiculously snobby I know.