Thing is with the bose noise cancelling range is that whilst the sq isn't anything special they are very good at noise cancelling.
For those who travel a lot that can be a godsend, I finally bought some QC20s whilst in the US a while ago (so cost me less) and wish I'd got some sooner.
Previously been using some cheap over the ear noise cancellers and whilst they were good the Bose are better and also a lot comfier on long journeys due to the combination of how they fit and my sticky out ears
Over the ear phones just hurt me after a while whereas I can wear these for 8 hours with no issues at all, plus the reduction in background noise they offer is very welcome.
The bose don't actually go in your ear canal, they sit just at the opening, plus point is the comfort, negative is no tight seal so bass doesn't feel as good.
Overall the comfort they provide to me is worth my money, but again sq wise they seem pretty average and prefer my Nocs, but even then having in ear buds in for 8 hours can be uncomfortable so the Bose win when travelling.
The bliss of sliding the power switch when you have plane engines roaring, which then just turn into a light rush of air