Caporegime
If you go to a typically hot climate the houses are all white, stone floors, little insulation, shutters on windows, air con etc etc.
The problem in this country is while we don’t get really extreme weather, we do get decent swings either way for a number of months that makes it tougher to plan for. I suspect the air con market will pick up and up though.
Yeah the UK is a bit of an outlier in that its pretty hot in the summer, pretty cold in the winter and very wet a lot of the time. Nothing ever to the extreme but its easier to plan when you don't have to worry about big swings in conditions throughout the year.