Have people not see what happened with Turing? Nvidia tried to jack prices up so not only could they sell older stock at RRP,but they could reset pricing to mining pricing. Now we had both the pandemic and mining together,with silly people paying way above RRP. So seeing that they want to have a second go at fixing RRPs as high as possible. This is the problem,with the whole endless margin growth model. The margins themselves,revenue,profits,etc are less important that quarter on quarter margin growth. Nvidia margins are higher than Apple.
AMD probably has realised this,so basically realised they could just tweak the RX6600 series and put a low effort dGPU out and still compete OK. If Nvidia had priced this series in line with even Ampere,it would have been:
1.)RTX4090(AD102)
2.)RTX4080(salvaged AD102)
3.)RTX4070TI(AD103)=RX7900XT(Navi 31). Not more than £600~£700 IMHO.
4.)RTX4070(salvaged AD103)=RX7800XT(salvaged Navi 31).Not more than £500~£600.
5.)RTX4060TI(salvaged AD103)=RX7700XT(salvage Navi 31 or Navi 32).Not more than £400~£450.
6.)RTX4060(AD104)=RX7600XT(salvaged Navi 32).Not more than £350.
5.)RTX4050(AD106)=RX7500XT(Navi 33)
6.)Laptop MX card(AD107)
Instead we got:
1.)RTX4090(AD102)
2.)RTX4080(AD103)=RX7900XTX(Navi 31)
3.)RTX4070TI(AD104)=RX7900XT(salvaged Navi 31)
4.)RTX4070(AD104)=RX7800XT(Navi 32?)
5.)RTX4070(AD106)=RX7700XT(salvaged Navi 32?)
6.)RTX4060TI(AD106)=RX7700(salvaged Navi 32 or full Navi 33?)
7.)RTX4060(AD106)=RX7600XT(Navi 33)
It's almost like they are both doing enough informally to make sure they can get good prices for their dGPUs.