Can't blame OcUK really - I think it's a clever tactic: charge more than the price will likely be, put the money into a high interest savings account owned by the company, pay back the difference to the pre-order customers in a few months time... profit! I know that's what I'd do, if people don't like it - then don't pre-order it!
its a nice thought but businesses dont tend to do that.
look guys, i will be honest with you.
we had two options.
1. £20-£50 pre order place holders
2. match major competitors place holder price.
we chose the second. its simple as that.
you can always order closer to the time when it will be updated with official pricing once announced, the place holder places are there for people who want their names first on the list.
personally i wouldnt stand outside a highstreet store for days waiting to be the first to get the new console, but other people do and I can appreciate why.
there are some people who want to avoid that faff entirely and just get their order in first, avoid the queues, beat the demand and have a guaranteed console on day one with no drama.
this is for them.
guys, if the price bothers you, hold fire until we have official pricing.
My estimate personally is that if the major competition are pricing it at this sort of level for a place holder, then it wont be
that much cheaper.