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Radeon RX 480 "Polaris" Launched at $199

Simby, i think humbug is mainly arguing about current 390x prices not launch prices. He is saying why buy a 480 8gb if it performs at around 390x speeds for £250 ish (non blower versions) when you can just buy a 390x now for £259. I think he was hoping it would beat the 390x by a little bit so was worth upgrading to instead of side grade performance.

Thing is you have to go off release prices, or at least not current prices, when comparing across generations for the simple reason that the last generation will discount in price until it will sell against the new cards. Retailers and manufacturers have to clear current inventory or write off large amounts of money. Ergo prices drop to the price-performance of the new cards. That doesn't make the new generation non-competitive, it means there's a short overlap period where the previous high end is sold at mid-range prices because otherwise it will remain unsold forever.
 
yep, it appears to be an RX480 on that stream, just waiting to see if he stream a live benchmark.

Yes i will translate a little ...he is saying the puppy you just saw will be is tea tonight and all them fools on OCUK forums are well just fools ...and do not know what there on about ...just wait till i benchmark this but 1st let me finish of my cigarette ..gee them fools them fools ....

i think got most but some my have been lost in translation hope it helps
 
Well typically it works like this:

$200 / divided by rate (not rate on XE, but rate given by bank/CC which tends to be 5 cents below, YES BANKS LIKE TO MAKE PROFIT)

So today it would be $200 / 1.41 = £141.84 +20% sales tax =£170.40

Then you have items such as our cost with shipping from USA/Asia and margin which can easily add upto another 10-20% as we air freight new cards over using express shipments which is costly which adds to the cost.

Also we will always try to hit an MSRP irrelevent of our margin low or high if AMD or NVIDIA announce one. :)

Did you need to use express shipment in this case, when a slow boat from China would have been sufficient? :D
 
Anyone wonder why the leaked clockspeeds for the RX 480 are so much lower than the Pascal cards despite having a smaller core and smaller node.

Are we in for some surprises when we see the reviews ?

This has been said a million times already but nvidia specifically engineered Pascal for high clock speeds by optimizing critical paths, quite possibly reducing IPC in the process. Nvidia claimed they increased clock speed by several hundred MHz by doing that?

It's unlikely AMD have done the same, they may well have done the opposite and increased IPC at the expense of clock speed.

The only thing that matters is instructions per second. What here you get that by high IPC and lower clocks or lower IPC and higher clock is irrelevant. The 2 are intrinsically linked. Increasing IPC on a fixed process will invariant reduce clocks because instruction path lengths increase.
 
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