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Radeon RX 480 "Polaris" Launched at $199

Wccfs take on that leaked review, and includes :-

AMD Radeon RX 480 Gaming Performance Detailed

The cards being compared include an overclocked Radeon R9 380X and a ZOTAC GeForce GTX 970 OC (1.3 GHz). The GeForce GTX 970 has still a lot of headroom left for overclock while the Radeon RX 480 is said to cause lots of artifacts with a mere 5% overclock. A 7% overclock will cause the system to freeze entirely. This means that a average overclock of 1350 MHz is possible with the Radeon RX 480 while anything near the 1400 MHz will crash the card.
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http://wccftech.com/radeon-rx-480-gaming-performance-review-leaked/

:p
 
SkeeterUK said:
Cheapest model? even if some are branded asus or gigabyte, they would be all the same price wouldnt they, as theres 0 difference between amd 8gb ref vs asus 8gb ref, the hardware is identical.
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Surely a silly question?

Every single GPU launch, even right now, Asus, Gigabyte and MSI are typically always a premium over brands such as Powercolor, HIS, XFX etc, even when reference design.

Where have you being for the past ten years? :D
 
fs123 said:
I'd believe yesterday's arkham knight and 3dmark results more than this printed paper since they actually show the screenshots with GPU-z. Those put the 480 at around 980/390X level which is more believable based on it's theoretical performance.
http://videocardz.com/61475/amd-radeon-rx-480-rumors-part-7

edit: What most people don't realise is that the Zotac 970 OC outperforms a stock 980:

http://www.tweaktown.com/reviews/6968/zotac-geforce-gtx-970-amp-extreme-edition-video-card-review/index7.html

6968_63_zotac-geforce-gtx-970-amp-extreme-edition-video-card-review.png


Since the Polish magazine review was done with old drivers I suspect the final result with proper drivers will be a surprise to those who are panning the card right now. The 480 is keeping up with an OC 970 without the review drivers. Interesting.
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According to that graph the 780 does the 980 as well, safe to say them scores are fubar.
 
Gibbo said:
Yeah but man I was so mega hyped and excited to bring them at £199 for the cheapest model, it is a real sweet spot, that pricepoint is now unfortunately below our cost. :(
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Would amd not eat some of the cost to try and make this happen for a limited time period?
 
Gibbo said:
Hi there

Well $239 / 1.45 = £165 x 20% VAT = just shy of £200, yes the plan was to hit £199 with 8G !!! NO CHANCE NOW! :(

But now $239 / 1.31 = £182 x 20% VAT = near as dammit £220.


£20 increase on such a low price part because we left EU, on cards such as 1080 the price increase is simply too saddening.

Come on UK, sort it out, get the pound back upto at least 1.40 your ruining the economy!
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shouldn't that be 229? ;) and called it.....the markets and pound will adjust and recover - you'll have those using this time to make as much money as they can; bleeding the system and also spite some of the remain campaigners attempting to saba UK economy -

technically it should be 209.77 ;) or 210
 
But why gibbo and serious question.

I know some are slightly more than others at launch, but i really do ask why, if the hardware is identical, the warranty's are at least 2 years min regardless, the packaging is generally identical. Now if they were AIB cards with unique coolers then i would totally understand the price differences. But if there all the same "ref" card just with different names on them, then no i really dont. Other than brand pushing for raising prices when they dont offer anything more than the basic like everyone else.

Always never sat well that with me that practice.

I mean trust me if i saw a asus rx 480 that was exactly the same as another other ref 480 but asus price was £10 higher, do you really think id buy a asus one? Again if it had a direct cu II cooler on or somit and was proven in reviews it was good, vs a msi 480 with their own cooler and the asus one was better at cooling and there was a price difference of £10 then sure id pay the extra for asus for better cooling. But if ref is all thats out at launch day but diff brands of the same card have diff prices, then hell no id not pay asus £10 more if it was the same as say a sapphire 480.

Might be me but i dont like artificial prices based on a brand name when they arnt different at all. with somit £10 cheaper.
 
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SkeeterUK said:
But why gibbo and serious question.

I know some are slightly more than others at launch, but i really do ask why, if the hardware is identical, the warranty's are at least 2 years min regardless, the packaging is generally identical. Now if they were AIB cards with unique coolers then i would totally understand the price differences. But if there all the same card, then no i really dont. Other than brand pushing for raising prices when they dont offer anything more than the basic like everyone else.

Always never sat well that with me.
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A reason I never buy ASUS cards, they cost more for the same, or often less; as was the case they once reused Geforce coolers on AMD cards which caused temp issues.

Plus their RMA service is a joke; yet they always charge an extra premium due to their brand power.
 
Gerard said:
Would amd not eat some of the cost to try and make this happen for a limited time period?
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Nope margins are tight, do you really want them to make no money, if that happens it will probably finish them off.

These companies need to make profit and ideally a lot of it to keep the PC gaming market developing. What you guys do not see is how much money NVIDIA and AMD put into game developers to keep PC ahead of the curve and how closely they work with game developers.

No profits, means less nice shiny things and a lack of competition.
 
Jono8 said:
Unbelievable jeff.
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When you have the former Bank of England chair saying that - I'd believe him over a lot - and yes remainers that lost seem to be that petty to attempt that to show I told you show......its the same of the nut cases coming out and shouting at people to go home when they are home.....:P
 
These overclocks on the 480 do we know if they been adding more voltage or just increasing the core?
Maybe that's why we not seeing a decent core jump, if they using amd drivers for overclocking then far I know even the new overclocking app don't have voltage control.
 
SkeeterUK said:
But why gibbo and serious question.

I know some are slightly more than others at launch, but i really do ask why, if the hardware is identical, the warranty's are at least 2 years min regardless, the packaging is generally identical. Now if they were AIB cards with unique coolers then i would totally understand the price differences. But if there all the same "ref" card just with different names on them, then no i really dont. Other than brand pushing for raising prices when they dont offer anything more than the basic like everyone else.

Always never sat well that with me that practice.
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Because they charge us more. So it is simples and if you don't like it then the simple approach is to buy the cheaper brand.

Because Asus, Gigabyte, MSI do not care if you do not like it, they want additional margin so they charge more than others, simple facts are they sell as many if not more so will continue doing it.
 
Seanspeed said:
No, 'we' weren't all expecting that.

$230 should not typically result in £230 pricing.

But of course, half the country had no idea what they were doing and everybody has to pay for it. Literally.
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I think there's a bit more to it than prices increasing on some goods.

Then again life seems to revolve around GPU prices for some on here.
 
shankly1985 said:
These overclocks on the 480 do we know if they been adding more voltage or just increasing the core?
Maybe that's why we not seeing a decent core jump, if they using amd drivers for overclocking then far I know even the new overclocking app don't have voltage control.
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I'd imagine stock voltage, but as its 14nm process I would be surprised if it responds well to voltage if at all on air cooling to be frank.

Power phase, voltage on air cooling because less important as the nm process gets smaller.
 
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