It may be faster than the model it replaces but for a new gen card dont consumers expect it to beat the model up from the previous gen at least? From what im reading this doesnt beat the 970.
From the reviews ive seen it either matches it or is slightly faster than the 970. Its right in between 970 and 980 performance. People was expecting it to match or beat 980/390x including me tbh. It's where all this disappointment is coming from as well as certain people lapping it up and playing on the disappointment.