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I agree, my first PC an OEM from a competitor in 2004 came with an Nvidia GPU card pre-installed. A lot of PC users will be exposed to this surreptitious marketing like I was.Nice bit of revisionism. Most found the 7900 XT (and to a lesser extent the XTX) an appalling price on release. Even AMD fans said it was a good GPU priced very VERY poorly. AMD were called out for renaming their x800 tier and raising the prices. Yet both these GPUs reviewed very well.
The problem being called out with people not buying AMD is when AMD do actually review well, have good prices, better performance than Nvidia and yet still sell poorly in comparison to Nvidia. 6700 XT or 7800 XT for example. The 7800 XT was the 6700 XT replacement and was priced accordingly and as such was considerably better than the equivalent Nvidia GPU.
Now my take on this is Nvidia market share is more (not exclusively) down to OEMs than the tiny fraction of people like us at enthusiast level. The vast majority do not build or even upgrade their own PCs and don’t care about DLSS > FSR or Ray Tracing. They certainly aren’t going to zoom in to 400% and claim they aren’t pixel peeping. They just buy prebuilds or laptops to play games on. And they tend to have Nvidia products built in.
I think AMD should capitalise in its marketing that PlayStation and Xbox both use its chips. It is ironic that AMD powers a huge segment of the gaming market...Just not on PC.