Breaking News: Liverpool FC winger Raheem Sterling, 17, quizzed by police over alleged assault on a woman in Liverpool.
Breaking News: Liverpool FC winger Raheem Sterling, 17, quizzed by police over alleged assault on a woman in Liverpool.
@sterling31 said:Haha the stories get better and better hahah
6:23pm - 20 Nov 12
Arsenal.com @Arsenal
Emirates and #Arsenal have announced a new £150 million sponsorship deal
How does that compare to the previous deal?
Arsenal are set to announce a new kit deal with German sportswear giant Adidas to replace their current agreement with Nike. The Gunners will receive £22m a year, an increase on the £8m a year they earn currently.
Full story: The Times
The deal's not as good as it first looks. The £150m covers 5 year shirt sponsorship, training kit and extends stadium naming rights until 2028.
To put that into perspective, Utd have just bought out their £10m per year training kit deal because they thought it was too low and Arsenal were already getting £3.5-4m per year for the stadium naming rights, which most believed to be a terrible deal.
Even an extremely conservative increase to £5m per year on the stadium side of things will account for £35m of the £150m, leaving £115m for both shirt and training kit.
Not that great then. When did the stadium deal run out before the newly signed contract?
Why is no one ripping into Barton for doing a Schteve?