It's interesting to see that whilst it has picked up the pace the last week or so, to achieve a steadyish £30k-35k a day, it hasn't exploded towards the finish like many other projects do.
I suspect this is largely as a result of many pledges being existing pledgers increasing from £20/£30 pledges to nearer £90/£100, rather than the project finding a lot of new interest or having people jump in at the last second once it had hit 'confirmation point', as it would seem happened with Star Citizen.
It would be interesting to look at if they were to release some sort of breakdown of the pledging.