why do women open their mouths when applying mascara?

Correct answer:

Less tension in the neck with mouth open while looking up.

Man answer:

Birds look sexy applying mascara with their mouths open.
 
This has baffled me completely! why do women open their mouths when applying mascara?

As a man I can never understand the concept of women opening their mouth while applying mascara. Opening the mouth provides no benefit. Is it an involuntary spasm or something?

Because women are all freaks.
 
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