Plymouth Argyle fans thought that Ian Holloway was something different.
It turns out he's just like any other manager, in fact, he's worse because of his constant pledges of love for Plymouth Argyle Football Club.
Has any manager in the history of Argyle ever let the fans down as much as Holloway has?
The former Queens Park Rangers manager often spoke about loyalty and his love of the Argyle fans - the Green Army. He spoke with a passion, he spoke of leading Argyle to the Premiership and his frequent rallying of calls to arms were legendary.
Argyle fans bought into Holloway's enthusiasm, they believed that he was 'the one', a good honest guy who we can all stand beside, shoulder to shoulder.
The Bristolian was the Green pied piper, preaching loyalty to not only the fans but to the players as well.
We took it all in, devouring every last drop at the temple of Ian Holloway.
Except that Holloway was a fake, his words were just sound bites for an eager reporter, blatant self-promotion to grab a headline or two.
His promises were empty, his musings were false and his vision for Plymouth Argyle built on deception.
Manager's come and go, that's excepted in football but Holloway was different, he pledged allegiance, three weeks before he left Argyle for Leicester he said: 'I've signed a contract and until my chairman tells me any different, I'm staying here.'
But Holloway betrayed the fans and players of Plymouth Argyle.