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So just how are AMD going to shoot themselves in the foot with the NAVI launch?

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bru

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Well with their track record, I think we can all see it happening, but the question is just how are AMD going to mess this up?

My money would be on pushing the chips too hard, past the efficiency sweet spot, wrecking the power consumption in the process and lets throw in a really naff blower cooler as well.


Any thoughts on just how AMD will manage to snatch defeat from the jaws of victory with their upcoming Navi GPU's?
 
Was there anything in AMD 50'th event? i didn't see it, apparently it was on at 18:00 UK.
 
Any thoughts on just how AMD will manage to snatch defeat from the jaws of victory with their upcoming Navi GPU's?

It's GCN so there's nothing to suggest a potential victory.

I think they'll be much like a Polaris replacement. Decidedly middle of the road price/performance. Will trouble NVs 1660ti and 10xx series. Big Navi will be up there with the xx80 NV cards, for a price.

I refuse to hype train
 
Well with their track record, I think we can all see it happening, but the question is just how are AMD going to mess this up?

My money would be on pushing the chips too hard, past the efficiency sweet spot, wrecking the power consumption in the process and lets throw in a really naff blower cooler as well.


Any thoughts on just how AMD will manage to snatch defeat from the jaws of victory with their upcoming Navi GPU's?

My bet is pushing the cards way past their efficiency curve and ending up with cards that draw double the power consumption of Turing at each tier
 
it will be perfect and the lowest tier card will wipe the floor with a 2080ti....

You heard it here first guys :p
 
For me Navi is all about comparison with 1080Ti performance and price.

If AMD or retailers try to sell me 1080Ti performance for £500 in 2019, the answer is no. I would consider that performance at a lower price point OR better performance at and above that price point so longer as it doesn't come with smoke & mirrors.

What I am absolutely not going to budge a NI assembly party politician on is anything less than Navi delivering at or above 1080Ti performance, I am simply not interested in any product at any price below that level because my monitor moved to 4K yrs ago.
 
Use a terrible blower reference cooler that makes the card throttle like crazy and produce more noise than a jet engine (see analysis of rumoured leaked PCB of Navi card). Forbid partners from making cards with good coolers for several months after release tarnishing its performance in the eyes of reviewers and the consumer ( they did this before with the 290X, let's hope they don't ever do it again).
 
Maybe they'll release something as successful as the 9800Pro, 4870, 5870, Athlon 64 or Ryzen..

Because that's what I hope happens. I may well run all Intel and Nvidia kit, but that's because it might have been the better performing at the time. Fact is, there's nothing I'd like more for Navi and Ryzen 3 to smash it.
 
I really hope its better than the 1080ti / 2080 to bring the prices down on the 20 series

From reading around it seems Navi wont be aiming at that segment. More like rtx 2070 and below.

Read somewhere today that price and performance will be below the Vega II but can't find it ATM or what the source for that info was.
 
AMD mess up? Surely not lol.

I suspect drivers will be the biggest hold back, along with the power draw/heat/noise but it will be cheap, so happy days.
 
I really hope its better than the 1080ti / 2080 to bring the prices down on the 20 series

Unlikely but oh we can dream. A Navi pcb was leaked a few days ago, Buildzoid analysis suggested was going to be between 10 and 12tflop with 2 x 8 pin power connectors drawing 200w and 8gb of GDDR6 ram using a 256 bit bus with 440 ish GB/s of bandwidth

I’m guess it’s Vega 64 performance with slightly lower power consumption and half the Vega 64 launch price
 
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Mess what up exactly? AMD has managed to stay in this game against all odds and still be competitive while also pursuing other lifelines very successfully (like semi-custom). That the average Joe lacks the perspective to understand this is another matter. It's also important to be clear about whose perspective you're asking about. For you, perhaps, you'd see Vega as a fail. I doubt AMD shares that opinion.

Ultimately, what matters for the average Joe (who reads these sort of forums/reviews) will be price & performance. As for the 99% of other average Joes, it will come down to marketing & sales. And THAT has been AMD's historic and biggest weakness. All the hardware details and the like are important to the very few very nerdy people who care about such things (like me) but ultimately isn't what's moving inventory.

Look at the story of the AIBs for example. Why is it that Asus manages to sell their GPUs for so much more than the others, while not delivering an objectively better product (noise, cooling etc)? There's but only one answer - branding. We can only hope Intel manages to poach even more of AMD's "talented" marketing department because AMD could sure do without them & with some different ones. Maybe they in turn can try to steal some of Nvidia's. What they did with RTX was genius, even though in reality it's at best a gimmick right now, they managed to plant a seed in gamers' minds for needing RT, and therefore Nvidia cards, especially as they tied DXR & AI "supersampling" to the RTX brand. AMD needs to do things like THAT.

On the technical side, they just have got to keep card variation down, like Nvidia does. The current stacking of V56 Pulse performance for £250 & V64 Nitro+ for £350 would not be too bad if that's what Navi looks like, and they bring down TDP & add ray tracing; and must have HDMI 2.1! Essentially that would be very competitive, as it also is right now, but would also allow better margins for AMD and perhaps allow for discounts further down the line if Nvidia responds in kind.

Either way, I wouldn't expect much from Navi itself. We're already spoilt for choice & this is very much a transition period in gaming graphics. I think the big leaps are still yet to come, perhaps 2-3 years from now.
 
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