Just because I like jumping in, fact is they are both overpriced, people will flood buying consoles, I cannot see many people with less budget upgrading when there is a new "generation leap" console launch really, let alone new potential PC Gamer. I think both AMD and Nvidia (well Nvidia is no surprise after several scam attempts after the 10xx series, last worth upgrading to) are overpriced and in case of Nvidia underwhelming except the puddle simulator part that probably no one will care about for another generation of GPUs. Unfortunately the ones of us who can / want upgrade seen the trend won't make a for a strong platform, once again, after some years of refreshing higher sales.
Current lower tier is a joke too, 6800 is way overpriced and honestly would have done with 11gb Vram and the 3070 imho is DoA (well if we can call arrival).
For the first time they really seem to me they are as bad as each other, with AMD not really being able to ask a premium price considering that is the first time in years and years they are competitive on GPUs, worse so if anyone would have to factor a monitor freesync not knowing if it will last a further release.
Whoever has a 1080ti again will probably be better off keeping it, people with 2080ti can enjoy the reflective puddles too so they can keep it that one too.