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AMD VEGA confirmed for 2017 H1

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IMO:

a 1080 equivalent would need to be priced around £300-350.

a 1080ti equivalent would need to be priced around £500-600.


I can buy a 1080 today for £400 and a 1070 for £300. (granted this is damaged box etc)
You can also get the 1080ti for £650.


There needs to be a reason to go for Vega.
 
Matkinson said:
IMO:

a 1080 equivalent would need to be priced around £300-350.

a 1080ti equivalent would need to be priced around £500-600.


I can buy a 1080 today for £400 and a 1070 for £300. (granted this is damaged box etc)
You can also get the 1080ti for £650.


There needs to be a reason to go for Vega.
Click to expand...

I see your point. But it does kind of annoy me when people say the AMD product will HAVE to be cheaper than a similarly performing Nvidia product. I mean why? It just perpetuates this myth that "nvidias better innit".
I happen to think AMDs software is actually better than "Geforce "give us all your details" experience now anyway. Not to mention the fact I prefer their business practices.
If identically performing products where available from AMD and Nvidia for the same price, I would pick the AMD card at this time.
 
beany_bot said:
I see your point. But it does kind of annoy me when people say the AMD product will HAVE to be cheaper than a similarly performing Nvidia product. I mean why? It just perpetuates this myth that "nvidias better innit".
I happen to think AMDs software is actually better than "Geforce "give us all your details" experience now anyway. Not to mention the fact I prefer their business practices.
If identically performing products where available from AMD and Nvidia for the same price, I would pick the AMD card at this time.
Click to expand...

because ppl wouldn't buy them, it's as simple as that, i do not understand ppl who persist on this view that premium price means premium product ? it might be true for a brand that is already established, with a positive mindshare, but you cannot slap that premium price on a brand that has been known for being inferior for the last decade, it's not a new brand coming to market, it's a decade worth of negative mindshare, that a premium price would just make it worse.
at some point AMD was going to do that, go with the premium price along with a new name rebranding to RTG, but that didn't stick.
AMD need to put a 500$ ceiling to their high end products, they can always try to push for halo product at a 1000$, but the 100-500$ range cards need to show significant perf/$ value compared to the competition , untill they turn their public perception around.
 
AlamoX said:
because ppl wouldn't buy them, it's as simple as that, i do not understand ppl who persist on this view that premium price means premium product ? it might be true for a brand that is already established, with a positive mindshare, but you cannot slap that premium price on a brand that has been known for being inferior for the last decade, it's not a new brand coming to market, it's a decade worth of negative mindshare, that a premium price would just make it worse.
at some point AMD was going to do that, go with the premium price along with a new name rebranding to RTG, but that didn't stick.
AMD need to put a 500$ ceiling to their high end products, they can always try to push for halo product at a 1000$, but the 100-500$ range cards need to show significant perf/$ value compared to the competition , untill they turn their public perception around.
Click to expand...
AMD is a premium product. It's hardly a Chinese knockoff. Give me one good reason why a 1060 is premium and a RX580 is not? Madness. It's not know as inferior other than because people read posts like yours.
 
beany_bot said:
AMD is a premium product. It's hardly a Chinese knockoff. Give me one good reason why a 1060 is premium and a RX580 is not? Madness. It's not know as inferior other than because people read posts like yours.
Click to expand...

Reality is different from what people think though. To the informed who know what they are buying an AMD card faster than the competing Nvidia product is every bit as good. Unfortunately to the majority it's all about brand A being better than brand B. It's been talked about in here a good few times. Nvidia have products like the Titan and the ti which enforce who is the fastest and the best. They have had this for a long time now. In football terms Man U became a huge team through being superior a lot of the time. There fan base is huge even though they have been pants for years now. Nvidia are dominating now which is only enforcing there rep and if AMD bring something faster they will be seen as a Leicester City. What AMD need is to be a Chelsea or Man City and even then they are smaller. Takes a lot of sucess to get back in the game.

Lets be honest the man in the leather jacket is a very smart man. We might not like how he goes about business but business is business and he's bringing home the bacon.
 
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DragonQ said:
Personally I don't mind since I wouldn't buy 1080 Ti priced cards anyway - if there's a 1070 or 1080 equivalent but for a more sensible price (that supports FreeSync) it's still a winner.
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beany_bot said:
I see your point. But it does kind of annoy me when people say the AMD product will HAVE to be cheaper than a similarly performing Nvidia product. I mean why? It just perpetuates this myth that "nvidias better innit".
I happen to think AMDs software is actually better than "Geforce "give us all your details" experience now anyway. Not to mention the fact I prefer their business practices.
If identically performing products where available from AMD and Nvidia for the same price, I would pick the AMD card at this time.
Click to expand...

I agree with you to be honest.

I believe Lisa Su said she was going for a large market percentage, and pricing them at the same price as Nvidia, a year later than them, doesn't sound like a great idea to me.

I'm not sure how Vega is going to fit in price/performance wise, when I've seen some RX580s go for £300.

There is also the public perception as noted in above posts. Whilst you and I may not view them as a sub-par product, lots of people unfortunately do, same with Ryzen.
I know numerous people that still refuse to buy Ryzen, just because they like Intel and still think AMD is the poor pleb alternative. It's a shame really.
 
beany_bot said:
I see your point. But it does kind of annoy me when people say the AMD product will HAVE to be cheaper than a similarly performing Nvidia product. I mean why? It just perpetuates this myth that "nvidias better innit".
I happen to think AMDs software is actually better than "Geforce "give us all your details" experience now anyway. Not to mention the fact I prefer their business practices.
If identically performing products where available from AMD and Nvidia for the same price, I would pick the AMD card at this time.
Click to expand...

I hope AMD do well with Vega but the truth is that they are playing catch-up. And in that situation a company has to undercut to bring themselves back into market share. Think about the 9700Pro. It was leaps and bounds ahead of the Geforce Ti4600. Going from the GeForce4 to the Ati 9700Pro allowed me to properly use AA&AF for the first time in games. And yet the 9700Pro was actually cheaper than the best GeForce4. Despite being cheaper and faster, they still never quite caught up Nvidia's market share before the Green Team firmly got the upper hand again with the 8800 era.

Tech moves faster than most markets - people do care about benchmarks, etc. But market leadership still matters and AMD will have to seriously undercut Nvidias prices if they have a similar performing product. That's just the reality of the market situation. The only place that may not be true is the ultra high end. The kind of people who upgrade from TitanX(Pascal) or 1080Ti to TitanXp, will likely pay the same or more for an AMD card that is a couple percent faster. People buying only halo products will always pay for the best. In the general market, though, AMD need to regain market share on price.
 
beany_bot said:
I see your point. But it does kind of annoy me when people say the AMD product will HAVE to be cheaper than a similarly performing Nvidia product. I mean why?
Click to expand...
Because it's been a damn year. Just putting out an equal product at an equal price a year later would be idiotic. Who other than AMD loyalists would care? Most people will have already upgraded, and if they haven't, then it still leaves the old Nvidia options looking equally as attractive. Plus it means the market wont have moved at all, which is bad for everybody. Isn't that what AMD fans always like to say - a competitive AMD is good for everybody! But it's not good for anybody unless AMD is actually moving the figures either in price or performance.
 
Exactly, AMD could probably charge the same as Nvidia if they released their cards at the same time and had their own selling point, but it's a year later, which isn't a short amount of time in the GPU market.
 
Yeah, by the time AMD get their cards out, Nvidia will have price dropped theirs, as they'll have been out about a year or more, so AMD have to come in at that new Nvidia dropped price (or less), not their higher release price, as no one will pay a higher price for their cards, which are the same performance, as Nvidias now cheaper ones.

Look what happened when the Fury X came out, everyone was saying its price didn't make sense, and wtf were AMD thinking etc..., as it needed to be around the new lower price of the 980.
 
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