How is it more bespoke? Its the same as in a M135i and 335i E9x. I also agree on the 1M coupe. The prices of those are mental.
The point is'nt that its 10grand, on its own, its the fact the car is 4x that with the same engine. Not hard to understand Fox.
Except it isn't - the N55 in the M2 is the N55B30T0 which has quite a few changes from the N55B30O0 - different turbo manifold, different intake manifold, different crank, different pistons (from the S55 IIRC), different/uprated bearings, uprated radiator, possibly slightly bigger IC as well (some say 10% bigger but it has the same part number), different oil cooler too as well I think.
So... the same block and not a lot else.