Im hoping AMD take a big swing at Nvidia, go after their market share with a good GPU at a good price. It doesnt need to be the heavyweight champ, just something to give them a fight and be reasonably priced, ie a 4080 grade card, for £700 or so, really pull the rug from under nvidia and force them to either sit in their own excrement and live with it, or be forced to awkwardly backtrack towards competitive pricing and be shown up for the price gougers we know they are.
If AMD offer something positive, then i'll go that direction. I've gone red more often than green over the years, in fact ive had as many Matrox & 3DFX cards in my gaming PC as i have nvidia, i think!
If AMD decide to marginally undercut them, and maximise profits, then i'll reluctantly get an 4090FE and the EK water block. Day 1 or whenever its in stock. AIB has the extra cost and/or delay waiting for a block, and im not sure when i'll build the loop so dont want to buy a card with it pre-fitted.
I've skipped the last 2 generations and gone from 1080pUW to bloomin 1440p super ultrawide or whatever it calls itself. I need something that can push those pixels and can last me a good while. Im not into regular upgrades (prefer 3-5yr cycle), and this release seems pretty clear that Nvidia arent into generational upgrades either! How a 3000 series owner is supposed to get behind this launch is laughable. They've decided they want to shoot for the stars with a real heavy-hitter following a global pandemic, ongoing component shortages, a market thats just recently paid 2x RRP for the last card, is in recession, and has an energy crisis going on. You know, a true goldilocks scenario! Muppets.