It was context to the pricing, a psu is power related like the adapter but is far more complicated to make, yet somehow it can come in cheaper....and while it is a niche product (to a point) it's not that niche from a manufacturing stand point, it's a board, 2 sockets and a shell over the top....
If you think the price is fine then that's on you, but personally I think it's overpriced for what it is... but then I suppose they're just taking a leaf out of nvidia and amd with their pricing at the moment.
It's false equivalency entirely.