Nvidia now at 90% market share.

TNA · Monday at 22:25

The rasta power was strong on the 7900 XTX on launch that had they come in at £800 it would have been hard to ignore. Plus back then it seemed like FSR would have been in a better position than it has turned out.

7900 XT at £600 would have done well too.

GoRedwings19 · Monday at 23:05

GoogalyMoogaly said:
I'm not sure how different an Nvidia monopoly would be for us at this point.
As humbug said, it doesn't seem to affect Nvidia's pricing decisions.
AMD seem to base their prices on Nvidia as opposed to the other way around.

Don't Nvidia cards have a lower power draw too?
If you're not sure if this is important, look at the CPU threads where Ryzen is more efficient and people say how important this is.

Not when I had the 3090ti!!!! 500w+ in 3d mark run. I think my suprim x hit 480w ish and my strix 3090ti well let’s just say hold my beer

Calin Banc · Tuesday at 04:51

GoRedwings19 said:
Not when I had the 3090ti!!!! 500w+ in 3d mark run. I think my suprim x hit 480w ish and my strix 3090ti well let’s just say hold my beer

They do have a problem now. For instance, 7900xt is a bit worse than a 4070ti super in heavy loads, but a lot worse in lighter loads I'd guess (if they haven't fixed it in the mean time), going by the video below.

Blackjack Davy · Tuesday at 06:12

Sargatanas2511 said:
I understand that. It just shows that there's more to it than offering a competitive product. A lot of people will only buy one company anyway.

Theres no fixing stupid. People will do what people do.

humbug · Tuesday at 10:53

Calin Banc said:
They do have a problem now. For instance, 7900xt is a bit worse than a 4070ti super in heavy loads, but a lot worse in lighter loads I'd guess (if they haven't fixed it in the mean time), going by the video below.

Is that due to a CPU bottleneck with the Nvidia driver causing it to run in power saving mode? Because if what he's saying is AMD GPU's always run at maximum wattage not matter what the load on the card is he's full of ****.... they don't. As soon as they are not loaded above 95% they draw less power.

Dicehunter · Tuesday at 11:07

humbug said:
Is that due to a CPU bottleneck with the Nvidia driver causing it to run in power saving mode? Because if what he's saying is AMD GPU's always run at maximum wattage not matter what the load on the card is he's full of ****.... they don't. As soon as they are not loaded above 95% they draw less power.

To be fair this was around when the 7000 series launched and they had various power related bugs which are now fixed through drivers.

humbug · Tuesday at 11:27

Dicehunter said:
To be fair this was around when the 7000 series launched and they had various power related bugs which are now fixed through drivers.

Hmm.... maybe, but i'm about 90 minutes away from posting a Youtube video proving it wrong, one that you might appreciate.

Gibbo · Tuesday at 11:30

TNA said:
The rasta power was strong on the 7900 XTX on launch that had they come in at £800 it would have been hard to ignore. Plus back then it seemed like FSR would have been in a better position than it has turned out.

7900 XT at £600 would have done well too.

They eventually got there:

Powercolor Radeon RX 7900 XT HellHound 20GB GDDR6 PCI-Express Graphics Card

SKU: GX-1AR-PC
EAN: 4713436174653
MPN: RX7900XT 20G-L/OC

RX7900XT 20G-L/OC, Core Clock: 2130MHz, Boost Clock: 2500MHz, Memory: 20480MB 20000MHz GDDR6, Stream Processors: 5376, DirectX 12 Support, Vulkan Support, RDNA3, Freesync 2 HDR support, 3yr Warrant

£800 (incl. VAT)

£600 (incl. VAT)

Find out more

humbug · Tuesday at 11:41

I think if that card had launched at $700 it would have been much more palatable, $900 was monumentally idiotic, what was AMD thinking?

Its a good card the initial launch price was just stupid.

Nasher · Tuesday at 12:00

Dicehunter said:
To be fair this was around when the 7000 series launched and they had various power related bugs which are now fixed through drivers.

I have a 7600 from launch and never had issues like that. For what it is and what I use it for, it's a pretty good card tbh. Very cool and quiet running.

Mesai · Tuesday at 12:03

Doesn't help that AMD have seemingly fallen off the face of the earth - didn't they already say that their next release wouldn't be a major uplift?

Will be interesting to see whether Intel have the legs to take AMDs lunch money in the lower segments.

Dicehunter · Tuesday at 12:07

Mesai said:
Doesn't help that AMD have seemingly fallen off the face of the earth - didn't they already say that their next release wouldn't be a major uplift?

Will be interesting to see whether Intel have the legs to take AMDs lunch money in the lower segments.

Yeah their 8000 series is going to exist purely to build market share by, All being well, Bringing something out for the mid range that is very price competitive.

Their next highest end card will apparently be equivalent to a 7900XT in the raster department but with 40%+ better RT performance, Less power use and all being well MUCH cheaper.

Nasher · Tuesday at 12:21

Dicehunter said:
Yeah their 8000 series is going to exist purely to build market share by, All being well, Bringing something out for the mid range that is very price competitive.

Their next highest end card will apparently be equivalent to a 7900XT in the raster department but with 40%+ better RT performance, Less power use and all being well MUCH cheaper.

A strong and affordable mid-range is all we need really, that will run most games pretty well. Most don't want to spend £400+ on a GPU.

If they released a 8600 with 7800 performance and 16gb vram, but undercut Nvidia by a silly amount they would have a winner. But also cut down the amount of models they release to keep costs down (ditch the very high and low end cards). People would snap it up as there is really no need to get anything bigger for gaming on.

NZXT30 · Tuesday at 12:22

Dicehunter said:
Yeah their 8000 series is going to exist purely to build market share by, All being well, Bringing something out for the mid range that is very price competitive.

Their next highest end card will apparently be equivalent to a 7900XT in the raster department but with 40%+ better RT performance, Less power use and all being well MUCH cheaper.

AMD will disappoint as always. I really doubt it'll be much cheaper, probably $25 less than the equivalent Nvidia with a price cut 6 months later during the summer when everyone will have already forgotten AMD launched a new card.

Dicehunter · Tuesday at 12:26

NZXT30 said:
AMD will disappoint as always. I really doubt it'll be much cheaper, probably $25 less than the equivalent Nvidia with a price cut 6 months later during the summer when everyone will have already forgotten AMD launched a new card.

I'm keeping my expectations very low on the price front. AMD for whatever reason don't seem to understand they are not Nvidia so need to stop pricing their cards close to Nvidia's equivalents.

To lure in new customers they need to be much cheaper.

TNA · Tuesday at 12:41

humbug said:
what was AMD thinking?

They were not. To busy trying to slot their cards a little under nvidia.

Premium strategy

TNA · Tuesday at 12:42

Dicehunter said:
I'm keeping my expectations very low on the price front. AMD for whatever reason don't seem to understand they are not Nvidia so need to stop pricing their cards close to Nvidia's equivalents.

To lure in new customers they need to be much cheaper.

Someone will be along soon to say why should they, they are not a charity yada yada.

Boomstick777 · Tuesday at 12:48

Focus on Mid-Range GPUs: Shifting focus to the mid-range GPU segment, where a significant portion of the gaming market resides, could be the way forward. Offering high-performance GPU's at accessible price points may attract a broader customer base >>
Digitimes.

AMD maybe making the right move here, I would prefer they exit the DGPU space and focus on APU's but AMD may well be locked into existing in the DGPU space if purely to stop Nvidia being fined for monopolistic practice as Kirby Wurm pointed out eariler in the thread.

I'm waiting to see how the RTX 5070 and 5070 Ti are priced, I don't want to pay the best part of £1000 for a 70* tier card.

Dicehunter · Tuesday at 13:10

TNA said:
Someone will be along soon to say why should they, they are not a charity yada yada.

They kind of have to be a little charitable at this point as they just lost even more marketshare recently. They need to come out with something that is performance competitive and a LOT cheaper than the competitions equivalent card or the 8000 series could very well be AMD's last dGPU series.

humbug · Tuesday at 13:13

I think the billions AMD make off the back of CPU's can be far better spent on something other than propping up Radeon, as a consumer i want AMD to keep making GPU's and give them away if necessary, but i also understand that the idea that AMD should do "whatever it takes to gain marketshare" is a really dumb take, flogging your stuff at a loss just to gain marketshare isn't going to work, Intel, its not as if once you have gained that marketshare you can stop selling at a loss, as soon as you do you lose that marketshare again.

What's best for AMD is what they are doing next, consecrating on workstation GPU's and rebranding some of them as consumer gaming cards, if gamers don't buy them it doesn't matter, workstation consumers will.