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If something is double MSRP then it's never worth it. That rule can be applied to anything, not just a GPU.
But what is MSRP other than some value set by the manufacturer? For many goods MSRP varies significantly for different parts of the world for the exact same product. And, if for your jeans reference, the manufacturer suddenly decides to double the MRSP, does that change the perception of good value and make it worth more than it was before?
Ultimately MSRP means very little, it’s all about the relative value to the individual making the purchase.