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SAPPHIRE RX 480 NITRO NOW AVAILABLE FOR PRE-ORDER AT OVERCLOCKERS UK (WORLD FIRST) !!!

Discussion in 'Graphics Cards' started by Gibbo, Jul 2, 2016.

  1. drunkenmaster

    Caporegime

    Joined: Oct 18, 2002

    Posts: 32,888

    Are people literally mental. The RX480 is out, the 1060 is not, the RX480 has sold what would be 100k+ worldwide easily by now, the 1060 has sold like 5 from a couple of stores selling stock before they were supposed to. The RX480 was out almost a month before the 1060.
     
  2. RavenXXX2

    Capodecina

    Joined: Oct 6, 2007

    Posts: 16,965

    Location: North West

    AMD screwed up, no wants the reference and how do you know how many they sold?
     
  3. Sszaki

    Gangster

    Joined: Jul 8, 2016

    Posts: 111

    Location: Ireland

    Yes amd rebellion looks like one in Turkey.
     
  4. N19h7m4r3

    Sgarrista

    Joined: Mar 13, 2008

    Posts: 9,054

    Location: Ireland

    Both staged for publicity? :D
     
  5. TheRealDeal

    Sgarrista

    Joined: May 28, 2007

    Posts: 9,039

    I agree but to keep the momentum going they needed to be out first with AIB's as well.
     
  6. Gibbo

    Commissario

    Joined: Oct 17, 2002

    Posts: 30,301

    Location: OcUK HQ


    LOL.

    You do realise reference is pretty much sold out everywhere, why do you think we massively increased our price on the Sapphire, because they are still flying and we cannot get enough.

    Don't post absolute BS, as reference has sold exceptionally well.
     
  7. RavenXXX2

    Capodecina

    Joined: Oct 6, 2007

    Posts: 16,965

    Location: North West

    Obviously they have supply issues. I mean still no custom cards.
     
  8. Griffildur

    Wise Guy

    Joined: Dec 27, 2014

    Posts: 1,621

    Location: Southampton

    that's not what people are talking about. RX 480 was the first to market, true, but I see quite a few people waiting for AIB versions. Looks like Nvidia will manage to launch 1060 with reference and AIB at the same time, in which case AMD will lose sales.

    It is strange considering 480 launched several weeks ago. Where are the AIB reviews and where are the AIB cards?

    An own goal as others have adequately put it.
     
  9. N19h7m4r3

    Sgarrista

    Joined: Mar 13, 2008

    Posts: 9,054

    Location: Ireland

    Exactly! I'm at the point I'm considering paying more and just buying something else at this stage since it's getting ridiculous.
     
  10. LoadsaMoney

    Caporegime

    Joined: Jul 8, 2003

    Posts: 26,844

    Location: In a house

    They only have 4GB vram though, which isn't enough.
     
    Last edited: Jul 18, 2016
  11. fs123

    Wise Guy

    Joined: Feb 4, 2006

    Posts: 2,394

    But reference will be compared against the 1060 in reviews tomorrow and that is the problem. AMD has messed up when they failed to push AIB's into releasing the mass selling custom cards in time for the 1060 launch. Lets face it, most people buy custom cards rather than reference.
     
  12. N19h7m4r3

    Sgarrista

    Joined: Mar 13, 2008

    Posts: 9,054

    Location: Ireland

    I hope we're all pleasantly surprised and some AIB 480's are also with reviewers.
     
  13. humbug

    Caporegime

    Joined: Mar 17, 2012

    Posts: 29,567

    Making a card with around 390 performance for around £200 was always going to be an easy target.

    AMD do need to build momentum, they will never do it by coming up with cards that are while good in their own right still very mediocre in the wider scheme of things.

    They made a card which it has been obvious for a long time was going to compete directly with the 1060 at a similar price and performance.

    The fact is AMD need to be thinking a lot bolder than that, to get that momentum they need to be thinking their cards as the obvious choice, significantly greater performance at a lower price.

    It feels like they thought "the 970 did well didn't it? lets do that, literally that and stick 8GB on it"

    No, the competition does not stand still.
     
  14. fastboy

    Wise Guy

    Joined: Oct 29, 2005

    Posts: 1,027

    Location: wakefield

    yep way to pee off your potential customers AMD..bravo.
     
  15. LoadsaMoney

    Caporegime

    Joined: Jul 8, 2003

    Posts: 26,844

    Location: In a house

    Oh dear :p
     
  16. Gibbo

    Commissario

    Joined: Oct 17, 2002

    Posts: 30,301

    Location: OcUK HQ


    It is not the AIB's fault, AMD over-sold on reference so the GPU went to building more reference to clear those backorders.

    Sapphire alone have 5000 backorders on RX 480 reference still to fulfill in just the UK alone, that is the reason.

    People post so much BS up, the real reasons are simply RX-480 demand was way way above what AMD could ever predicted. Custom cards go into product this weekend at numerous board partners. :)
     
  17. Griffildur

    Wise Guy

    Joined: Dec 27, 2014

    Posts: 1,621

    Location: Southampton

    Yup, that is the main point.
     
  18. fs123

    Wise Guy

    Joined: Feb 4, 2006

    Posts: 2,394

    That could happen if AMD/AIB's planned to have reviews ready for the same day as the 1060 launch but I'm not holding my breath. More likely it's going to be next week for any reviews.

    Maybe Gibbo can provide AMD/AIB's with much needed feedback since they seem to be oblivious of the views of their customers.

    edit: Gibbo clarified it a bit further up but I still think they need to get custom card reviews out ASAP, no matter how late they launch.
     
    Last edited: Jul 18, 2016
  19. Gerard

    Caporegime

    Joined: Oct 18, 2002

    Posts: 30,488

    Location: Ireland

    Here lies the problem, amd cards will never have the fanbase nvidia has because the age old accusations of "bad drivers" continue to this day, a reputation amd had back around the time of the rage fury maxx and that was in 1999, here we are 17 years later and a lot of people still believe this to be fact. Its just something that refuses to go away despite the fact amd got their drivers in much better order due to acquiring artx around 2002. Amd drivers have been as good or better than nvidia drivers for over a decade now but that old chestnut still continues to surface.

    Both companies have their issues with multi gpu, but the scuttlebutt as always is amd's issues are much worse.
     
  20. humbug

    Caporegime

    Joined: Mar 17, 2012

    Posts: 29,567


    Don't worry, it will slow enough once the 1060 goes on sale.

    Its a good card but not good enough to build the momentum they need to compete with Nvidia.

    In My opinion, and i hope i'm wrong :)