mrochester said:
I guess people just want the phone as it was intended, not some butchered version
Then they can buy the phone sim free
Just remember (and this is going to be a point that escapes most people here), the customers for the manufacturers for handsets are not in the vast majority of cases the end use, but the networks providing the phone (certainly in the UK). Phones are bought from the manufacturers and passed on at a heavily subsidised rate by the networks, so the manufacturers will work with the networks to ensure their phone is carried, normally working together to develop branded software...
For the customer Sony Ericsson sells the Orange branded phones to, they are exactly what the customer wants... The customer being Orange. The vast majority of end users will actually take what their network has in stock, or available, so keeping a network on board as a customer is vital to successful business model.
The only way this is likely to change is if more people start buying direct from the manufacturers at full price, but they won't, because they don't want to pay the real costs, so instead they buy a subsidised version then moan about it, without understanding how the business actually works and what they would need to do to change it. At least the Orange branding doesn't affect the functionality (on this phone anyway, I know in the past some branding has disabled functions of the phone), unlike for example Vodaphone's disabling of MP3 ringtones (do they still do this?) in their branded phones, or O2's recent trick of making their phones so you can't change the WAP/MMS settings on them if you want to use them with a different network, which is far more concerning.