The big issue is the performance difference(and VRAM differences) are enough to push the AMD cards one level up(bascially Nvidia cards will have to use upscaling more often). Even with RT,I was looking at your post:
If I were Taiwan, I would want to ensure that the most cutting-edge nodes were produced exclusively in Taiwan. If the US could get the tech elsewhere, we may be less inclined to defend Taiwan from China. As part of the One China Policy which we signed 50 years ago,we technically don't even...
forums.overclockers.co.uk
Even if you take an average of RT titles,the equivalently priced sub £500 AMD cards are generally competitive in the entry level and mainstream markets.
WRT the prices,AMD cards are usually on offer far more often or part of promotions(including cashback). This also doesn't include US/EU imports where the AMD card prices are even cheaper than the UK.
The Nvidia cards rarely get reduced. This has been the case since 2022. Some of the prices were even better last year. You could get an RX6650XT for just over £200 when an RTX3060 12GB was £300(and the RX6700XT was the same price).
Now with another 10% price rise that will push the RTX4060 8GB above £300. That means the RTX5060 will probably cost even more and so will RDNA4!