*** The AMD RDNA 4 Rumour Mill ***

[Armageus]

If this was 4080 super ish performance for 350 Max even with aib then AMD will win this generation.

But we won't see those prices. 350 is usually the max the majority willing to spend if the performance it's warranted

If the 9070 XT offers 4080S performance at £450-£500 then the 9070 might be around £350-£400 and not too far behind on performance?

There still needs to be room in the product stack for the 9060 series products (and potentially lower end products / rebrands) so pricing can only go so low

 

[Game]

Sub £500 would have me hooked I think

9070 looking double the performance of my 6700xt if the leaks are true thats upgrade territory if the price is right

 

[jtredux]

I think it's worth remembering from a business perspective, what matters to AMD is their margins, not the RRP - if RDNA4 is a lot cheaper to make due to smaller die-size and less-bleeding edge memory, perhaps they can make more profit selling a 9070XT at 30% less than a 5070 even if the performance is similar...

Profit being margin x sales...

 

[Raelgun]

What a ridiculous post. Sorry but to expect AMD to undercut Nvidia by at least 50% is utterly preposterous.

If they can undercut Nvidia performance by 25% that would make a difference. 30% would be amazing, but 50% - 60% is starting to get insulting on AMD.

How is it ridiculous?

PC gaming is not doing well and most people don't actually spend above this amount which is further supported with AMD rapidly declining market share.

All of those reports supports AMD sales have done even worse then before.

Even Nvidia consumer diy sales were on the down, why? Because of price.

 

[Tinek]

Isn’t RDNA 4 another DOA interim gen with UDNA coming in 2 years and perhaps FSR5 with dedicated AMD tensor cores. (The 9070XT doesn’t have this if I’m not mistaken).

Don’t want to be in a situation like I am with 7800XT and allegedly not be able to use FSR4?

All I heard is that AMD and Sony are working together on future GPU (to be seen possibly in next gen after 9k series) that's supposed to have completely new RT architecture and be way faster than anything anyone (including Nvidia) came up with so far. But that's just what they say they plan to do, many things can go wrong on the way, so we will see.

 

[Raelgun]

There still needs to be room in the product stack for the 9060 series products (and potentially lower end products / rebrands) so pricing can only go so low

I mean, you say this but there was space for a lower product stack that was closer to 100 in the near past.

There's plenty of space for the lower end and always has been.

 

[ICDP]

Hi first 1st post hope everyone is well.just wanted to chime in and say if the 9070xt offers close to 4080s performance at around 500 pounds that's still great value considering most sites are still selling the 4080s around the £950 mark and fleabay around £850ish.

Yeah, this seems to be the realistic price/perf expectation.

The AMD MBA will be meet TDP and possibly just about 7900 XT in raster and 4070 Ti in RT. The AIB models with extra power available will be about 4080 (not S) type raster and possibly a bit faster than 4070Ti type RT.

If (and I stress IF) the rumoured FSR 4 quality increase rumours are true, then at £480 to £550 it will be a great upper mid tier GPU.

Hell at that price I could take a punt on replacing my son’s 7900 XT for the difference in cost. But the same price for a 12GB 5070… not a chance a 12GB GPU is worth £550 in 2025 - 2027.

 

[ICDP]

How is it ridiculous?

PC gaming is not doing well and most people don't actually spend above this amount which is further supported with AMD rapidly declining market share.

All of those reports supports AMD sales have done even worse then before.

Even Nvidia consumer diy sales were on the down, why? Because of price.

It’s ridiculous because Nvidia have posted specs and prices as well as some initial performance figures for the 5000 range. At this stage the 9070 XT will potentially soundly beat the 5070. So you want them to sell their competing GPU for £200 - £250 less than Nvidia’s £550 GPU?

 

[Armageus]

I mean, you say this but there was space for a lower product stack that was closer to 100 in the near past.

There's plenty of space for the lower end and always has been.

Global inflation (production costs, wage increases etc) has put paid to that - there is no way that "mainstream" cards will ever be close to £100 again.

Mainstream = £250 now.

 

[Perfect_Chaos]

Global inflation (production costs, wage increases etc) has put paid to that - there is no way that "mainstream" cards will ever be close to £100 again.

Mainstream = £250 now.

Yep, they're even pushing up pricing of consoles now too.

 

[Raelgun]

It’s ridiculous because Nvidia have posted specs and prices as well as some initial performance figures for the 5000 range. At this stage the 9070 XT will potentially soundly beat the 5070. So you want them to sell their competing GPU for £200 - £250 less than Nvidia’s £550 GPU?

Ok, to answer this.

Nvidia knows they have a really strong avid fan base, Jensen recent interview pretty much states he's highly aware of this.

So they price highly because they know they will have some sales.

AMD does not have this and again further evidence they are doing even worse market share wise.

This isn't a investment sector it's gaming.

Even apple products are in decline, so much so the new Mac mini basically stayed the same price but they gave more hardware for the money and pretty much everyone including your favourite YouTubers state it's the best value tech right now.

See how that works?

Even apple undercut the competition

 

[ICDP]

Global inflation (production costs, wage increases etc) has put paid to that - there is no way that "mainstream" cards will ever be close to £100 again.

Mainstream = £250 now.

To be fair mainstream was always considered about £200 - £250. But what you got for that price has rapidly diminished over the years.

So we have people adjusting their perception of mainstream prices upwards to compensate.

A 7800 XT at £480 was why the old 2nd tier used to be, now it is the 4th tier. The old mainstream prices gets you a 4060 8GB which needs DLSS to cope at 1080p

 

[Raelgun]

Global inflation (production costs, wage increases etc) has put paid to that - there is no way that "mainstream" cards will ever be close to £100 again.

Mainstream = £250 now.

Mean I disagree with that, this would mean everything and I mean everything would be affected by this, then you need to answer why the new Mac mini is the same price but with more and better hardware?

Theres more that goes into the mac mini as a device then a GPU at the consumer end.

I'm pretty sure even the newest iPad pro was released at the same price or slightly reduced compared to previous gen as well.

 

[Bidley]

Demanding 4080 raw performance with improved upscaling for £350 is mental.

There's undercutting, then there's that.

 

[Raelgun]

Demanding 4080 raw performance with improved upscaling for £350 is mental.

There's undercutting, then there's that.

It's not?

Nvidia has conditioned you into thinking that.

Explain to me how apple successfully undercut the competition massively with the M4 Mac mini is mental.

 

[ICDP]

Ok, to answer this.

Nvidia knows they have a really strong avid fan base, Jensen recent interview pretty much states he's highly aware of this.

So they price highly because they know they will have some sales.

AMD does not have this and again further evidence they are doing even worse market share wise.

This isn't a investment sector it's gaming.

Even apple products are in decline, so much so the new Mac mini basically stayed the same price but they gave more hardware for the money and pretty much everyone including your favourite YouTubers state it's the best value tech right now.

See how that works?

Even apple undercut the competition

See my post above for some of my response to that point. But they are already potentially undercutting Nvidia by a significant amount if the rumoured specs, naming match up and prices are accurate. An AIB 9070 XT could be not to far off a 5070Ti for at least £200 less.

The 9070 non XT could soundly beat a 5070 for about £100 - £150 less cost and it will have 16GB VRAM.

 

[gpuerrilla]

Mean I disagree with that, this would mean everything and I mean everything would be affected by this, then you need to answer why the new Mac mini is the same price but with more and better hardware?

Theres more that goes into the mac mini as a device then a GPU at the consumer end.

I'm pretty sure even the newest iPad pro was released at the same price or slightly reduced compared to previous gen as well.

I dunno there's plenty in the apple ecosystem to claw in more subscriptions and tax. What is clear is companies cannot just keep blaming inflation on price hikes each time.

 

[Raelgun]

But they are already potentially undercutting Nvidia by a significant amount if the rumoured specs, naming match up and prices are accurate. An AIB 9070 XT could be not to far off a 5070Ti for at least £200 less.

The 9070 non XT could soundly beat a 5070 for about £100 - £150 less cost and it will have 16GB VRAM.

I could be wrong but Nvidia seem to be pushing the AI features narrative with the 5000 as the main reason to upgrade.

Because they are pricing lower they shouldn't go lower?

That makes no sense.

If they want sales then they need to price things where the consumer is able to buy like before.

I wouldn't be surprised to hear by end of 2025 the M4 Mac mini being the best selling piece of tech period.

 

[Raelgun]

I dunno there's plenty in the apple ecosystem to claw in more subscriptions and tax. What is clear is companies cannot just keep blaming inflation on price hikes each time.

There's only a few things apple has for it's subscription services and they are quite cheap.

Apple music is slightly cheaper then Spotify, Apple TV isn't that expensive either and iCloud storage expansion is cheap.

It's own office package is integrated into the mac os so you don't even need to glance at Microsoft office which you have to pay for.

But definitely agree inflation feels like a lie for some time now.

 

[Bidley]

It's not?

Nvidia has conditioned you into thinking that.

Explain to me how apple successfully undercut the competition massively with the M4 Mac mini is mental.

AMD and Apple are polar opposites in terms of brands.