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*** The AMD RDNA 4 Rumour Mill ***

GhostDog1981 said:
LOL.

They’ve had 12 months to make this right if they were truly working on N48- it’s like leaving homework to the morning of your deadline.
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They've definitely messed up somewhere. It's going to cost them to fix this (and already has). Thankfully the good old tech-tubers are here with the Jedi mindtricks to reframe the debacle and make it look like a good move. That single tweet from HUB will be priceless for their relationship with AMD.

Radeon really does lack a clear vision and leadership right now. Best case scenario for them, this gen is a stop gap as they prepare for UDNA which will hopefully have a proper roadmap they can achieve. They need leadership that doesn't come across as reactive and reliant on their competition for making decisions.

Their CES presentation made it clear that they too (like Nvidia) have massively deprioritised Graphics GPU's. UDNA seems like they will be joining Nvidia in dumping scaled-down AI architecture on the masses. I fully expect an emphasis on software and frame magic from them next gen.

Now hurry up and release something!
 
fs123 said:
Do you honestly believe they will lose market share by releasing 2 weeks after Nvidia? Those who are impatient may buy the 5070 if there is enough stock but those who can wait will be in the best position to get the better card.
Releasing early will not suddenly increase their market share either. Most people will still wait for Nvidia cards before making any purchase.

At the end of the day, if the 9070XT beats the 5070 convincingly at a similar price then there will be many who will buy them no matter when it comes out. Taking more time to add FSR4 to more games is absolutely the right move since that will make the biggest impact if it rivals DLSS this time.
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It's going to be interesting to see what happens and if the delay will make any difference.

The way I see it...
You've obviously got you people that will buy their preferred brand regardless of which is best and what reviews say.
You got some people that just want a new shiny shiny and will get whichever they can get first (some perhaps swayed if reviews are really bad).
You'll get some that will wait for reviews and base their decision off of that.
Then you have those that will want to buy a brand they recognise (i.e. Nvidia). Here's there's probably the issue that if AMD are too cheap then they'll be the "budget brand" that you don't want to go for or if the prices are too close it'll be "Why not just spend an extra X and get an Nvidia".

I'm not sure how much sway reviews have then as most of the reviews didn't like the 4060 but based on the Steam survey that didn't seem to hurt sales.

Personally I am interested in the 9070XT but will now probably end up going with Nvidia. I find this tactic of waiting for your competitor to go first and then make sure you have a better price/performance ratio feels a bit cheap/dirty. It's a tactic only 1 side can use (until/unless Intel become large enough to make a difference). It could be good for the consumer as it might make the cards cheaper for us, but it could be bad as it means AMD will know exactly how much more they can charge and still look good.
 
Some more analysis of RDNA4 delays (and 5000 series).


I do see some of the logic behind what he is saying… But I also have to take into account that if these claims of “AMD just want to get it right” are true, then why did they release cards to suppliers?

It’s very VERY late for them to suddenly realise “wait we aren’t ready yet”.

The points about the 5090 reviews and the ramifications for the lower stack and of course AMD is already on people’s minds and I think has some merit. The 5000 series are already known to have higher power draw, meagre uplifts in performance and Nvidia are really pushing (selling) AI and fake frames. I think all of this points to a very mediocre 5000 series reviews, especially if availability is poor. It will also depend on how good (or bad) the 5070 and 5070Ti are received. So this point could be why AMD are waiting, let Nvidia get some bad press and counter with a “look what we’ve got”.

The problem with the above is that many in the mainstream tech media might just push the Nvidia narrative anyway. Having said that, I am still sceptical that Nvidia reducing prices in the lower 5000 series stack does point to them being disappointing. Because Nvidia never cut consumers slack with price cuts, it just reeks of gaslighting to me.

All of this of course will be moot if AMD price these wrong anyway.
 
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Sounds like we're going to see nVidia with released cards but no stock, and AMD with unreleased cards but shelves full of the things
 
KNiVES said:
We poop on AMD a lot, but the fact that you can go from 1600 to 5700X3D on the same board is immense, you don't see that very often.
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I think we poop on AMD's Radeon side a lot more than we do the Ryzen side, Ryzen has done a phenomenal job in recent years.
 
t2na said:
I think we poop on AMD's Radeon side a lot more than we do the Ryzen side, Ryzen has done a phenomenal job in recent years.
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My reasons for delay disappointment are not because they will be a few weeks late. But because now they will be compared to NVIDIA’s new gen stuff rather than the current gen.

In reality it’s was never going to gain them more market share just because they were on sale earlier. But because better release day reviews have a knock on effect that lasts through an entire life cycle of a GPU.

To make my point better, let’s use a hypothetical. The 7000 range were reviewed against the 4000 range and came up lacking on relative price and performance. Had they been compared against the 3000 series suddenly their RT looks OK and just as good as Nvidia’s top end, better power consumption for the performance and their price and performance looks amazing.

AMD are now hoping the 5070 and 5070Ti are a bit ****. At this stage a few weeks or a month won’t really matter for RDNA4, the price will.
 
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TNA said:
It makes me laugh when knowing this full well AMD die hards act like nothing to see here, all is well. How does it impact me etc etc.

Come on man. We all want AMD to do better. Yes, some may want it so nvidia price their cards better but so what. Seeing AMD at 30-40% market share again would be awesome.

That said I ain't buying their cards out of charity. They need to make or price a card properly to make me want to give them my money.

Supporting the underdog days from me are long gone.
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Bang on.

I've even got the wife fully accepted that I'm going to be upgrading at some point this year, as she's had a dramatically faster PC than me for over a year, and she knows Im more sensitive to performance issues than she is.

I'm willing to give AMD a chance to win my custom, but they've got to make it worth my while, or I'll likely just get a 5070ti or 5080 and be done with it. I'm a professional, I can afford it, but if AMD offer me something worth seriously considering then I will.

These cards have gotten far too expensive in recent years for just buying the underdog to make sense anymore.
 
Joxeon said:
I think AMD planned to launch without FSR4 being ready but then they got wind of DLSS4 and the cheaper than expected pricing so pulled the launch.
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You might well be right here.

The more technically savvy don't care so much about AI frames, because we know whilst DLSS IQ is decent, its not the same as native, and can come with other issues, it's a nice to have option though in some cases (its basically frame smoothing vs more actual framerate).
The more generally computer illiterate will just see "WoW 4X MOAR FRAMES!!!! GIMME!" so it really wouldn't surprise me if AMD is adding a 3x/4x gen slider into the FSR4 software configuration options before launching just to have somewhat feature parity against Nvidia's big marketing strategy this generation.
 
ICDP said:
Some more analysis of RDNA4 delays (and 5000 series).


I do see some of the logic behind what he is saying… But I also have to take into account that if these claims of “AMD just want to get it right” are true, then why did they release cards to suppliers?

It’s very VERY late for them to suddenly realise “wait we aren’t ready yet”.

The points about the 5090 reviews and the ramifications for the lower stack and of course AMD is already on people’s minds and I think has some merit. The 5000 series are already known to have higher power draw, meagre uplifts in performance and Nvidia are really pushing (selling) AI and fake frames. I think all of this points to a very mediocre 5000 series reviews, especially if availability is poor. It will also depend on how good (or bad) the 5070 and 5070Ti are received. So this point could be why AMD are waiting, let Nvidia get some bad press and counter with a “look what we’ve got”.

The problem with the above is that many in the mainstream tech media might just push the Nvidia narrative anyway. Having said that, I am still sceptical that Nvidia reducing prices in the lower 5000 series stack does point to them being disappointing. Because Nvidia never cut consumers slack with price cuts, it just reeks of gaslighting to me.

All of this of course will be moot if AMD price these wrong anyway.
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Imo, AMD is just wrong not to announce (or least announce the announcement of) the 9070 XT. Having the cards floating around for weeks, being used as door stops all over the world, doesn't make sense. The physical specs aren't going to change, there's no last minute BIOS (probably).

All we're going to hear today and next week is NVIDIA has the fastest, most exclusive, power hungry, over the top, no holds barred, sleekest GPU, that doesn't even make sense in most cases. It sounds awesome, it sounds like the super car you'll never buy.

NVIDIA can't get 'bad' reviews anyway, the 5000 cards will be functional, slightly faster than last time, and priced the same as last time. Reviewers can be disappointed, make funny thumbnails, call the cards a joke/rip-off. Still doesn't make them 'bad'.

Where is AMDs hook? What can AMD evangelists hang their hat on, point to and say 'we have this'? If it's the price, then they need to be shouting about it as loud as possible for as long as possible as early as possible.
 
GoogalyMoogaly said:
Personally I am interested in the 9070XT but will now probably end up going with Nvidia. I find this tactic of waiting for your competitor to go first and then make sure you have a better price/performance ratio feels a bit cheap/dirty.
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"5070 = 4090 performance"
GDDR6 4070 stealth refresh
4080 unlaunch
GTX970 3.5gb VRAM

I would argue those are far more egregious cheap/dirty practices than competing against your competitor (for which there are far better examples of AMD anyway).
 
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GoogalyMoogaly said:
Personally I am interested in the 9070XT but will now probably end up going with Nvidia. I find this tactic of waiting for your competitor to go first and then make sure you have a better price/performance ratio feels a bit cheap/dirty. It's a tactic only 1 side can use (until/unless Intel become large enough to make a difference). It could be good for the consumer as it might make the cards cheaper for us, but it could be bad as it means AMD will know exactly how much more they can charge and still look good.
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Doesn't really bother me at the end it's only few weeks not months between them and we still don't know the price so I'll wait

I tend to keep the card for years so I don't want buyers remorse over few weeks waiting
 
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