Caporegime
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The branding slide points to them aiming the 9070 a half tier up from the 7900 GRE and the 9070 XT slightly higher than the 7900 XT. It seems reasonable to assume this has at least some correlation to intended pricing, i.e. $599-$649 and $799-$849.
Leaked benchmarks don't point to the performance you would expect at these prices. But there was the story about pre-release drivers being nerfed. If that's the case, and final performance is 20% better, then the MLID benchmarks would put the 9070 at 30% faster than the 7900 GRE and 9070 XT at 30% faster than the 7900 XT. That's performance that would justify the above prices, especially with the RT improvements and FSR4. It would also explain the cooler designs on the announced cards.
Those prices look "justified" compared to Nvidia shrinkflation but are not at all justified compared to what AMD already had before with RDNA3/RDNA2/RDNA1.
If we look at TPU reviews,the 7900GRE is only 10% faster than an RX7800XT. That is a very poor starting point.
The RX6700XT was 33% faster than the RX5700XT and the RX7800XT almost 50% over the RX6700XT. The RX5700XT was over 60% faster than an RX580.
An RX7900XT is only 30% faster than an RX7800XT.
$599 for an RX9070 would mean almost £600 which means AMD is NOT going after mainstream gamers.
The RX7800XT started at £480. That means,whatever replaces the RX7800XT will be well under 30% faster and one of the worst generational updates since the RX580.
Also a 60 series AMD card will be well over £400!

Either that means a cut-down 192 bit dGPU with 12GB of VRAM,or something based on Navi 44 with a 128 bit memory bus will replace the RX7800XT.
These companies seem to be in a cartel now and price-fixing relative to each other.
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