Heard this via stock market news email I get. Was surprised
***The Official OcUK Lego Thread***
- Thread starter Rameses
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Heard this via stock market news email I get. Was surprised
I was little myself, but then the batman line hasn't sold too well from all accounts, and they maybe have one too many licenses and lines , Lego nearly went out of business back in 2003 and bounced back... Ironic it was the license deals that pretty much saved them, now it could be the same deals that could hurt them, but I'm not business analyst, I just feel sorry for the ones losing their jobs.
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Of course
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It's sad to see them cutting 1400 staff, however it is not because of losses, it is because sales have dipped below last years. Still making a lot of money, but the sales boom has ended for them.
I genuinely think they are starting to price people out of the market for their products. I can't see how some parents can afford even the smaller sets nowadays, let alone the huge amount of £100+ sets that are available these days.
I genuinely think they are starting to price people out of the market for their products. I can't see how some parents can afford even the smaller sets nowadays, let alone the huge amount of £100+ sets that are available these days.
I know that's why friends of mine have stopped buying for their kids. Take a look at the cost of the newer x wings compared to the one from 4 or 5 years ago.
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Lego seem to have gone the way of Apple, posh stores, expensive prices, its plastic ffs! I'll still buy the MF though 
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Lego seem to have gone the way of Apple, posh stores, expensive prices, its plastic ffs! I'll still buy the MF though
Price per pieces isn't that much different. It's just the exclusive sets are larger, hence more expensive.
Also the best stuff are now the licensed stuff which carries a brand tax as you expect.
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We have a little family tradition that our two girls (5&8) each get one of the ~£15 sets when we go on holiday, gives them something to build and play with in the caravan when the weather is bad. This year Daddy got one too, you know just so he didn't feel left out.
i do think there is a lot of variation in value set to set, you have to really make sure u are getting decent value for money.
They clearly have two markets now that they are trying to satisfy, kids and adults.
i do think there is a lot of variation in value set to set, you have to really make sure u are getting decent value for money.
They clearly have two markets now that they are trying to satisfy, kids and adults.
Lego has always been an expensive toy, and the adult sets have always been upwards of £100 + and the bigger module or UCS etc being in the £250 + bracket.
Back when I was a young boy my parents got me the Lego Train set based, it was I think around £129 , which today is maybe twice that in today's value. Lego has never been a cheap toy. But they do offer some excellent sub £40 sets , even licensed sets in that price bracket.
Some of the Lego City sets for sub £40 are excellent toys , and you can still buy buckets of duplo and bricks for under 10's to let their imagination run wild. I have two buckets of Duplo I got for my Daughter, both cost under £40 and she builds houses, cars, boats, trains, it has cats, dogs, flowers, little figures and all I do is go online, find a pics of duplo builds and show her, and of she goes and uses it for her imagination. She is 6. Think the two buckets and a few smaller boxes cost me £60 ?? worth every single penny.
Its the bigger technics and creator etc sets that cost a lot and have a lot of complex system parts etc... I'd never buy anything like that for my little un. Too expensive, too complex and too collectable for her, but the sub £40 sets, no problem.
Back when I was a young boy my parents got me the Lego Train set based, it was I think around £129 , which today is maybe twice that in today's value. Lego has never been a cheap toy. But they do offer some excellent sub £40 sets , even licensed sets in that price bracket.
Some of the Lego City sets for sub £40 are excellent toys , and you can still buy buckets of duplo and bricks for under 10's to let their imagination run wild. I have two buckets of Duplo I got for my Daughter, both cost under £40 and she builds houses, cars, boats, trains, it has cats, dogs, flowers, little figures and all I do is go online, find a pics of duplo builds and show her, and of she goes and uses it for her imagination. She is 6. Think the two buckets and a few smaller boxes cost me £60 ?? worth every single penny.
Its the bigger technics and creator etc sets that cost a lot and have a lot of complex system parts etc... I'd never buy anything like that for my little un. Too expensive, too complex and too collectable for her, but the sub £40 sets, no problem.
So Lego are doing a special midnight opening and sales event in Leicester Square on the 14th at midnight. It's funny as on the fb post there are people worried that kids will be easy pickings that late at night... it's £650 and a midnight opening, this is for adults and that is all, and if you're one of the first 100 u get a special VIP card...
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lol exactly... Totally stupid
I think even if I was in London I wouldn't go but then I've never really been one for midnight launches of anything - why bother when I can order online and sit back while it's brought to me?
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wife got me this for our anniversary
I had no idea this existed :O I'm a huge F1 fan and they're my favourite team. I need this in my life... NOW!
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£74.99 in Argos and the mother in law gets 10% off :O