Its all excuse making by newish posters who have not seen what has happened in the last 4 years - I have a GTX960 which is increasingly getting thrashed by a R9 380. Instead of highlighting it so Nvidia can probably be forced to try and optimise performance,the excuses makers are all suddenly quiet.
Even if you have a soft spot for Nvidia,people need to be highlighting it just like the GTX970 issues were highlighted and people got $30 back from Nvidia in the US.
People said the HD7870 would last longer than a GTX660 and many said they were fibbing as the GTX660 would be fine. The former were right and I saw it with my mates card,since I had a GTX660.
People said HD7950BE/R9 280 the would last longer than a GTX660TI and many said they were fibbing as the GTX660TI would be fine. The former were right.
People said HD7950BE/R9 280 the would last longer than a GTX760 and many said they were fibbing as the GTX760 would be fine. The former were right.
People said R9 285/R9 380 the would last longer than a GTX960 and many said they were fibbing as the GTX960 would be fine. The former were right.
You see a trend but all of a sudden you see these new posters,trying to say its all fibs,the GTX1060 WON'T do the same thing at all.
Why?? Because Nvidia decided to have a change of heart?? They sell enough cards just on brand strength alone,so why should they care??
All these posters quietly can ignore the last few years since they have plausible deniability when people have discussed these things before.