What watch do you wear?

[Minusorange]

Bioceramic, eventually the ceramic becomes a part of you ?

 

[hughtrimble]

Free tip for your next release Swomega: sell it on a proper NATO or single piece, that'll conceal the bleed for way longer.

 

[Bear]

Cheap and nasty, dont understand what all the fuss is about

 

[mrk]

Guys, they just wanted to create a watch that leaves a lasting impression on people.

 

[Mobius 1]

You can pick up a nice Orient Mako for less. If that’s your thing.

so much better buys out there.

 

[Blue160]

Of course it devalues the Omega brand, if expensive brands could improve their image by selling their copyright to cheap brands, and it be a good idea, they would all be doing it, they don't, because it's a basic business mistake. Brand protection is sacrosanct for high end watches and fashion surely??

I'm sure Ferrari badged Ford fiestas would sell well, for Ford, but it'd devalue the brand.

There was once an Aston branded Toyota iQ… It sold really badly. https://www.google.com/amp/s/www.au...st-city-car-the-aston-martin-cygnet-story?amp

 

[dlockers]

There was once an Aston branded Toyota iQ… It sold really badly. https://www.google.com/amp/s/www.autoexpress.co.uk/aston-martin/cygnet/96647/worlds-rarest-city-car-the-aston-martin-cygnet-story?amp

IIRC you could only get it if you bought a 'full fat' Aston. The last time I checked (years ago) they were on AT for £15k; the cheapest one now is £30k.

It is a bargain really - Aston for under 30k with none of the big bills!

 

[SDK^]

This is good Vlog of the events which unravelled on Saturday morning at Swatch shops in London. Turns out there were just 570 MoonSwatches available for sale in the whole of the country (London and Edinburgh)

 

[dlockers]

This is good Vlog of the events which unravelled on Saturday morning at Swatch shops in London. Turns out there were just 570 MoonSwatches available for sale in the whole of the country (London and Edinburgh)

If that is true, across all the model variants, then lol.

Must have been desperate to get them out the door to throw shade on whatever Rolex announced.

 

[BeeP]

Guys, they just wanted to create a watch that leaves a lasting impression on people.

oh no he didn't!!!

Cheers though, always worth a giggle.

 

[IvanDobskey]

Coming next, the fisher price submariner

 

[mrk]

Impossible, can't be a submariner if it can't be submerged

At least the Moonswatch is 30m vs the Speedy's 50m.

 

[SDK^]

It looked a whole better experience in Geneva - no gangs pushing to the front and killing it for everyone else, like in London.

 

[lsg1r]

snip video

LOL, I thought 'scalpers' when asking the girl in the pyjama's and then it cuts to him saying so many scalpers here.

 

[BabelFish]

Where did I say anything about devaluing the brand, and what even is devaluing in this instance? We all know the Swatch recreation isn't a Speedmaster. Those that want a Speedmaster will continue to buy one.

If the Swatch release enables more people to get into watches or to be able to fill a hole in their collection on a budget.. I'm all for it. The level of snobbery is literally insane and I find it embrassing.

Devaluing the brand would be by moving the speedmaster from its higher end status to main market with a plastic swatch version. Clearly there is huge demand for this version, it would be exactly the same if Rolex released a plastic Daytona, that's not going to happen as they don't want to devalue the brand and be a mass market product.

Not sure how my views on marketing strategy and business are viewed as 'snobbery'?! Very odd.

 

[dlockers]

Devaluing the brand would be by moving the speedmaster from its higher end status to main market with a plastic swatch version. Clearly there is huge demand for this version, it would be exactly the same if Rolex released a plastic Daytona, that's not going to happen as they don't want to devalue the brand and be a mass market product.

Not sure how my views on marketing strategy and business are viewed as 'snobbery'?! Very odd.

Paraphrasing but I think the insinuation is you are saying the OG Speedy is worth less now because poor folk can buy something similar (design wise).

I don't think anyone buying a Speedy is concerned about a plastic collab with the parent company - if anything, folk now know what a Speedy is - and demand will go up for the 'proper thing'.

 

[BabelFish]

Paraphrasing but I think the insinuation is you are saying the OG Speedy is worth less now because poor folk can buy something similar (design wise).

I don't think anyone buying a Speedy is concerned about a plastic collab with the parent company - if anything, folk now know what a Speedy is - and demand will go up for the 'proper thing'.

It's just a view on branding and the perception that people have of brands and there views on their value/worth. That's clearly brand snobbery to some extent, not me being a snob though

Either way I think it'll be a positive for swatch, a negative for omega. I also think it'll be positive overall for the Swatch Group. However, I think overall it'll push omega further away from brands like Rolex.

 

[SDK^]

I think overall it'll push omega further away from brands like Rolex.

That's probably a good thing !
I've got more chance of being able to buy the Moon, than a Rolex Sports watch at retail !

 

[Mobius 1]

Put on a bit of weight so had to resize my bb58 Decided to get a better fit, I ordered a half link from uncleseiko for £21.

 

[IvanDobskey]

Whole thing seems a bit of a soulless cash grab on swatches part to be honest

I remember when I first heard about plastic Swatch speedmasters, I thought it was a joke...