That 360 is on the right track to the concept I posted recently, if Moto release that I'm all over it. Exactly the kind of thing I have always had in mind when seeing the words "smart watch".
If it's AMOLED then I'm sold even quicker.
Want a dive watch? Apply the Dive theme. Want a dress watch for tomorrow night? Apply a classic theme. Want a sporting watch? Apply the Chrono dial theme and so on and so forth.