Soldato
- Joined
- 21 Jul 2005
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One thing that occured to me on why AMD may be waiting... actual prices aren't known really at this point. Yes, nV stated RRP of $550 for 5070. But we all know AIBs and retailers will be jacking up prices through the roof this round for nV cards. When 5070 FE comes in at £550, as usual, they will be sold out in a gnat's heart beat (yes, I know insects don't have a heart). What will be left for everyone are AIBs that are priced 50-200 above RRP. When the actual, average out-the-door price for a 5070 is £650, that opens up options for AMD.
AMD may therefore be waiting to see what actual street prices is on 9070/xt competitors, and AIBs for AMD have more wiggle room on pricing so can stick closer to RRP.
Edit: I'm not making excuses for AMD here, just postulating their rational for an otherwise inexplicable delay.
You answered it without waiting for this (so why would AMD need to wait?). The msrp is $550 the lowest, so AIB >$100 there you go the price to undercut is therefore $650. AMD could launch with the $500 right now and board partners can jack up profit margins how they see fit. We all know AMD let the prices slip down over time after their high ball release price and the market will just correct over a few months.