freesync will put pressure on Nvidia to bring out better graphics cards very soon, as gsync has mad a lot of people move to Nvidia now that freesync is coming if Nvidia brings out more top end GPUs even more people will move again
I don't think Freesync or G-sync would put pressure on GPUs' direction, apart from tempting customers to buy a monitor with such a technology and therefore buying enough graphics power to cater for it. But Crossfire and SLI already give an option for ultimate high-end GPU power, so it's more like AMD with Freesync and nVidia with G-sync are driving up demand, trying to get more people to buy more of their current GPUs.
On the other hand, Freesync (/Adaptive sync) will put pressure on nVidia to make G-sync stay attractive to consumers. This can be attained by positioning G-sync monitors at competitive price points, and the main driver for this from nVidia's POV is by decreasing the licensing fees. Currently there's no competition, but because the Freesync is looming above, nVidia is in a hurry to milk the market, with price premiums.
Alternative approach for nVidia would be to price cut their GPUs, and via the chain-effect keep G-sync support more ubiquitous. But that would cut their GPU department's profit margin, which is actually the opposite of what they want to achieve.
Also, because of the niche status of G-sync (which is no small part driven by its own high premium price), I wouldn't say G-sync has made people move to nVidia side. Instead, nVidia has gained more customers because their GPU cards are technologically more advanced (better efficiency and power, less heat, etc.). This has left AMD to fight with price, to compensate.
Furthermore, I don't see how Freesync would push people towards nVidia, wouldn't it be the other way around? Indeed, Freesync will (assuming there's not a hefty price premium, like there is with G-sync) entice people to move to AMD's ranks, instead. And if nVidia wants to fight against this, then decreasing licensing fees for monitor manufacturers seems like the most logical solution. Other option would be to support Freesync (/Adaptive sync), themselves, but that might not happen anytime soon.
Nice!
Going to cost an absolute fortune though! If the swift was £800 to start of at, I dread to imagine what this will be
Saying that, this isn't an ASUS ROG product so who knows, it might very well be a bit cheaper......
Swift could maintain the price premium (and still move the merchandise) because there was no alternative. If CES doesn't introduce any sensible alternatives, then indeed, £800 might be very well be the reality for this new Acer. On the other hand, if there are more manufacturers bringing pressure to the market, then £650 might be the sweetspot. Even without G-sync this monitor would be one of a kind, so there's practically no chance of us seeing similar features under £550 anytime soon. If it had no G-sync, I think it would still be make good sales at £500. With Freesync, I think people would gladly buy it even for £550.
