AMD do seem to love high-end HBM gaming cards so there may be as you say a "Halo" card produced.
Not so much love HBM, it's born out of necessity. GCN, as an architecture was hamstrung in it's gaming performance by its memory bandwidth. GDDR VRAM being unable to saturate GCN, HBM was the only option.
I believe AMD has resolved the memory issues in RDNA, so HBM is not required. So I do not expect we'll see HBM on desktop gaming GPUs from either company for several years.
And so, the only cards with HBM will be compute cards where it makes sense because with compete cards price is almost irrelevant - a laboratory using a GPU for DNA sequencing isn't going to care so much about price but instead raw performance, so adding HBM to get every little bit out of it is perfectly fine.