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AMD to unveil Zen 4 CPUs at CES 2022

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Perfect_Chaos said:
I have 0 interest in overpriced Apple products, if AMD are going to go a similar route and overcharge while having slower cores i have no issue going back to Intel.

So far AMD have been overcharging quite a bit for some of their CPUs, but people seem to love Apple products and they do the same so.. their choice.
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In 2017 Intel were charging $2,000 for a 10 core 20 thread Haswell CPU.
 
I do think sometimes that people forget just how much Intel were charging per core once you went above 4 or maybe 6 at a push. Perhaps AMD pushed prices down too fast so people made that a new normal in their heads, not realising it isn't sustainable if they want to make profit to re-invest and grow the business even further.

I for one loved the fact you could get a 6c/12t part in 2018/19 for a shade over £100, and supported keeping those prices if possible to compete at the low end of the market, that was before the global chip shortage combined with AMD's lack serious competition meant prices went up, only now the ADL is here do AMD have to consider pricing and how they want to prioritise the amount of silicon they can pump out in a year. I know they are still pushing heavily to get market share in mobile/laptop space, as well as their ever increasing server space needing more and more of the allocation they have. I do wonder if they have access to an unlimited amount of wafers on all nodes what the prices would be like, but I doubt we are going to be seeing anything aggressive like we did in 2017-19, at least not for a good few years.
 
We're paying for performance. "Cores" is just a means to that end much like cache is a means to an end.

A given amount of money spent should result in better performance today than it did in past generations.

Zen 3 money was barely faster than zen 2 money, but it was faster. However Intel has found a way to make money spent on its CPU's perform better than the same money spent on AMD's CPU's.

It doesn't matter to me if Intel is accomplishing this by making less money, being more innovative with their engineering, being smarter with cost control...whatever. I don't care.

This is the current situation.

AMD has to accomplish a similar result if they want my next purchase to be one of their products.
"Cores", Cache",Pixie dust"...Tout whatever technical buzzwords you want. Just deliver the goods.
 
Joxeon said:
£650
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Ultimate unicorn!! :) I guess the lucky pre-orders got the wave where there were actually close to MSRP. I think the batches after that were another chunk more and then of course we all know on here how long people were waiting until some agreement came up to get a card as the order was never going to arrive at the original listed price?

I got my 3600 on the launch period and think it was close to £200. This would be the ceiling I would want to pay for a budget rig. Happier to pay nearer £100 but like mentioned just now above these prices wont be here for a while, if at all.

6c should be plenty for most uses and average user. If gamers or content creators was faster IPC or more threads then the segment should reflect that and price naturally adjust.
 
Twinz said:
It doesn't matter to me if Intel is accomplishing this by making less money, being more innovative with their engineering, being smarter with cost control...whatever. I don't care.
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Pfft, that isn't progress, you should have been around in the PC hardware space in the late 90's early 2k's - AMD Athlon 1GHz launched at $1299 (for one CPU core!) in March 2000, and by December 2000 you could buy a 1GHz T'bird version for $171!!! Intel were still charging ~$430 for a 1GHz P3 at the same time.
 
Journey said:
Pfft, that isn't progress, you should have been around in the PC hardware space in the late 90's early 2k's - AMD Athlon 1GHz launched at $1299 (for one CPU core!) in March 2000, and by December 2000 you could buy a 1GHz T'bird version for $171!!! Intel were still charging ~$430 for a 1GHz P3 at the same time.
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That was then. This is now.

Right now, money spent on Intel performs better than the same money spent on AMD.

This is where we are *now*.

We find out in a few days if AMD can or will do anything about it.
 
Twinz said:
That was then. This is now.

Right now, money spent on Intel performs better than the same money spent on AMD.

This is where we are *now*.

We find out in a few days if AMD can or will do anything about it.
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I think you missed the point, things can change very quickly, 9 months from one swing to the other, when there is an actual competitor then things change fast.

Right now money spent one what suits your needs is actually the real question, since it isn't just a case of one core at X-speed, it is different now, cores, speeds, caches, chipsets, lanes all differ across ranges and it isn't a one size fits all. Try telling one of my clients to dump their Threadripper workstations for a Xeon equivalent , no, not gonna happen, but if you live in a gaming bubble and are a single system user then I guess you can afford to be a little insulated in your views.
 
Twinz said:
I thought they were still making the announcement(s) but just virtually?
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Called it off apparently. I think it’s to hype up excitement, get everyone in a buying frenzy and boom! Massive margins, outrageous sales figures and too powerful for monopolies commissions to take on.
 
Twinz said:
I could go either way. I am "cautiously optimistic" myself. I guess I am already happy that competition has returned to the CPU market. So if AMD can't (or won't) deliver, I'm not trapped with one company.
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Intel aren’t anymore competitive than they have been for last two years. It’s good Intel are entering the graphics cards market though. They might offer something decent with the 35watt parts.
 
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