Sure is. But probably not enough of an upgrade over the 3060 TI (FE) I managed to buy almost exactly two years ago, for £380. Only realised it was two years ago from checking my emails (how time flies..)6700 XT at £299 is really pretty impossible to beat value for money wise!
Two years later, and there really is nothing at all to get excited about right now, unless I want to double my budget (I don't ). Doubtless this is the shape of things to come, tho, as it gets harder to shrink and find efficiency improvements.