Whilst I can see the advantage of having a pair of portable suns strapped to the front of the car for rural driving, or when there's no one around, I'm not sure sure they are needed for a lot urban driving. Our Kia has halogens and the Toyota xenons, and whilst the xenons have a clear advantage on unlit roads, in urban environments, the difference is negligible. In fact, I'm pretty sure I could confidently navigate most built-up well-lit urban areas, without the aid of headlights at all.
And now I cycle to the station regularly, and have done through the winter, I can see the argument for headlights being unnecessarily bright sometimes. There's been several times where I'm riding down a busy road against a queue of stationary traffic, all of them at a standstill with bright headlights illuminating the bumper of the car 2 feet in front of them. I don't particularly find it all that dazzling, but in a situation like that, I think less light might actually be helpful, lessening the contrast between the cars and their surroundings a bit more, which would help spotting hazards like unlit pedestrians...and just generally reduce strain on the eyes. It would also be helpful when the weather is bad and all that light is reflecting off the wet road surface.
With the above in mind, I think it would actually be more beneficial if, rather than striving endlessly for more lumens, manufacturers concentrated on my making lights smarter. Keep the retina-burning laser show for unlit rural roads, sure; but perhaps build in power modifiers which dim the headlights when the car is moving slowly in well-lit areas, or when it's stationary with another car in close proximity in front. Obviously they shouldn't be too dim, as lights are as much about being seen, as seeing, but if the car is in an environment where being able to illuminate the road 3 miles ahead really doesn't give an advantage, why not dim the lights 50%, save some energy and perhaps reduce the risk of dazzling others needlessly.