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January 9 Launch Date for AMD Radeon HD 7900

500 euros(£420) giggle.... i doubt that very much not for the mainstream vendors, maybe for some of the very exotic ones. as Ive said before i expect the 7950 to release at £249 and the 7970 to come in around £329.

of course there may be a bit of price gouging if stocks are not too good, but i expect stock levels to be OK
 
Looks like AMD are dropping the 7900 before the 7800 series because the 7800 conflict to much with the 6900 series. This will allow them to maintain 6900 pricing more or less as it is until stock has been depleted. If pricing is to be believed they are actually dropping the 7800 at a higher price point than the 6900, which in my mind seems a little odd as they should be making mammoth savings on a smaller manufacturing system for the GPU and the same in the way of VRAM capacity and probably less complex PCB design.

I wouldn't actually be surprised if there were literally hundreds of thousands of packaged 7800 GPUs just waiting for a strategic release.

Of course this could all be a bulldozer type stalling tactic. I'm pretty sure AMD released the 900 chipsets first as no one would have bothered ditching their old motherboards in favor of a platform which currently at the moment anyway performs notably poorer than the last, cheaper generation.
 
THe 7800 won't come in higher than the 6970, simply not going to happen, likewise they aren't bringing out the 7900 before the 7800 for any other reason than, they've done this every generation except one, and that's because the 6970 was a 32nm design ported to 40nm with a lot cut out, IE a crapload of work, the 6870 is a 5870 optimised, a decent amount of work, but a lot less.

New process, high end first because new process has low capacity as volume ramps up, that suits the lowest volume cards coming out first, followed by gaps to ever increasingly high volume parts.

That is why essentially on every generation on a new process you get super low volume high end, pretty high volume upper midrange, stupid high volume lower mid/low end.

There are literally NOT 100's of thousands of 7800's waiting for release, probably this month is when volume will start to ramp up properly, probably late december/early jan for the next semi big bump in performance. At a guess of 250mm2 you'd need 1000 wafers to make 282000 7800's at perfect yield, at a far more likely, 60-70% yields for all 78xx parts, you're talking about 1500-1600 to get 300k cards, and there is likely little chance AMD can get that many wafer starts a month for just the midrange part, not yet.

As for bulldozer stalling tactic, there wasn't one, it was waiting on the process volume, simple as that, same as the 28nm process now(not quite the same there was more 32nm capacity at Glofo, but not spare capacity, 28nm is just starting and has had essentially no capacity at all). 900 chipsets were simply ready on time, not least because they were only a minor change from the 800 chipsets, and a delay to 32nm products didn't mean a delay to chipset production as frankly chipsets are easy, on older processes and cheap.

Also, while it seems relatively fun to bash Bulldozer, it is categorically NOT slower than the last generation, Number of times a hexcore phenom could beat a 2600k, none, number of times Bulldozer does it, 4-5. Slower in some things, doesn't mean slower overall.
 
Its_Me said:
Cant see it tbh.

As DM already pointed out and a few sites are showing the prices inline with those figures

http://lenzfire.com/2011/12/amd-radeon-hd-7950-7970-dual-gpu-7990-price-specs-89652/
7970 - $449 (£347 inc VAT)
7950 - $349 (£270inc VAT)

Seems more reasonable.

The 7990 ofc will be circa march, but I guess the figure of that at £550 will be about right.
Click to expand...

Even if those dollar prices turn out to be correct you've got to add on for the usual UK price gouging.

You've only got to look at current HD69xx prices and we're paying over 10% more than the US price + VAT.
 
I hope the price is good. I went eyefinity and 2x 5850's. I like eyefinity buy hate crossfire. Its just to much aggro and most of games had no effect.

A single 5850 for 6048x1080 is just not cutting it.
 
drunkenmaster said:
THe 7800 won't come in higher than the 6970, simply not going to happen, likewise they aren't bringing out the 7900 before the 7800 for any other reason than, they've done this every generation except one, and that's because the 6970 was a 32nm design ported to 40nm with a lot cut out, IE a crapload of work, the 6870 is a 5870 optimised, a decent amount of work, but a lot less.

New process, high end first because new process has low capacity as volume ramps up, that suits the lowest volume cards coming out first, followed by gaps to ever increasingly high volume parts.

That is why essentially on every generation on a new process you get super low volume high end, pretty high volume upper midrange, stupid high volume lower mid/low end.

There are literally NOT 100's of thousands of 7800's waiting for release, probably this month is when volume will start to ramp up properly, probably late december/early jan for the next semi big bump in performance. At a guess of 250mm2 you'd need 1000 wafers to make 282000 7800's at perfect yield, at a far more likely, 60-70% yields for all 78xx parts, you're talking about 1500-1600 to get 300k cards, and there is likely little chance AMD can get that many wafer starts a month for just the midrange part, not yet.

As for bulldozer stalling tactic, there wasn't one, it was waiting on the process volume, simple as that, same as the 28nm process now(not quite the same there was more 32nm capacity at Glofo, but not spare capacity, 28nm is just starting and has had essentially no capacity at all). 900 chipsets were simply ready on time, not least because they were only a minor change from the 800 chipsets, and a delay to 32nm products didn't mean a delay to chipset production as frankly chipsets are easy, on older processes and cheap.

Also, while it seems relatively fun to bash Bulldozer, it is categorically NOT slower than the last generation, Number of times a hexcore phenom could beat a 2600k, none, number of times Bulldozer does it, 4-5. Slower in some things, doesn't mean slower overall.
Click to expand...

I think AMD sold a lot more 9 series boards with people thinking it's performance would be seller but it wasn't, it's a server part ported to desktop optimized for heavily multithreaded applications and not single thread like the domestic market mostly utilizes, now this may change but not in the next year, I'm a gamer, they sold them under the FX brand which is synonymous with gaming, they bragged about its amazing performance in bf3, of course it actually turns out you need the most basic of quad cores for bf3, so that would be like microsoft raving about MSpaints ability to make colour images.

I'm an AMD and ATI fanboy since the socketA/7900pro days, any Intel systems I have I only have by chance. AMD are now pricing the new processors above that of the last gen with lower performance in the sectors they aimed the unit at. If they work things out by the time FM2 hits they can stay in my good books so long as they keep their competitive pricing if not I'm going over to Intel after spending more than a decade firmly in their camp.

As far as the gfx pricing goes I'm using the quoted launch prices on wikipedia. I understand that these may not be 100% but I'm really not confident about them being wrong, especially as here we are on the cusp of the next generation of cards and pricing over the last few months has actually risen.

AMD has had a marketing methodology over the last few years which is to sell chips at a given price point to aggressively target Intel and Nvidia admittedly because they couldn't hit the top end and I now see them straying away from this. I am disappoint.
 
TheMorningStar said:
I think AMD sold a lot more 9 series boards with people thinking it's performance would be seller but it wasn't, it's a server part ported to desktop optimized for heavily multithreaded applications and not single thread like the domestic market mostly utilizes, now this may change but not in the next year, I'm a gamer, they sold them under the FX brand which is synonymous with gaming, they bragged about its amazing performance in bf3, of course it actually turns out you need the most basic of quad cores for bf3, so that would be like microsoft raving about MSpaints ability to make colour images.

I'm an AMD and ATI fanboy since the socketA/7900pro days, any Intel systems I have I only have by chance. AMD are now pricing the new processors above that of the last gen with lower performance in the sectors they aimed the unit at. If they work things out by the time FM2 hits they can stay in my good books so long as they keep their competitive pricing if not I'm going over to Intel after spending more than a decade firmly in their camp.

As far as the gfx pricing goes I'm using the quoted launch prices on wikipedia. I understand that these may not be 100% but I'm really not confident about them being wrong, especially as here we are on the cusp of the next generation of cards and pricing over the last few months has actually risen.

AMD has had a marketing methodology over the last few years which is to sell chips at a given price point to aggressively target Intel and Nvidia admittedly because they couldn't hit the top end and I now see them straying away from this. I am disappoint.
Click to expand...

Blah blah blah. Brand loyalty is for idiots.
 
[WU-TANG]GZA;20792857 said:
Agreed, im in the US atm and the 6970 is $349 over here which is about £225.
Click to expand...

$349 is 225, which with vat is £270.

There is no price gouging, no 10% extra, no £150 extra, nothing.

We very often have bang on identical prices to the states, you can't randomly call vat as somehow being ripped off. They pay sales tax, just lots of easier ways around it. We pay tax one place, they pay it in another.

Rip off britain is ALWAYS brought up in these threads and its almost exclusively incorrect.

Also, the poster quite clearly put the uk price INC vat so no, you don't have to then add vat to it.

There is potential for prices to be that high, it will be down to cost of production more than anything else, supply doesn't influence RRP(very very rarely), how often is a tv launched at £999rrp, suddenly £1300 in stores when they are low on stock or struggling, answer, rarely if ever.

OCUK do it because uk enthusiasts seem to be incapable of showing any patience at all, most uk computing stores do it, its laughable really. If customers stop buying above rrp, they will stop selling above those prices, its not very complicated.

Yields are less of a reason to go up in cost, but a valid one, AMD/Intel rarely decide to sell something for £300 than adjust it down as yields go up over time, you simply factor in making a little less profit to start with and a little more later on.

The 5870 was more expensive than a 4870 because it was 20-30% bigger(realistically comparing to a 4890 is a better comparison which was 10% bigger than a 4870), this is also while the dollar crashed from $2/£1 to $1.50/£1.

Wafer costs by all accounts have gone up but that doesn't effect cost of pcb/memory/SMC's and other random crap, only the GPU itself so a 20% wafer cost increase shouldn't result in a 20% graphics card cost increase, just a 20% more expensive GPU. But we don't know where yields are, again if the 5870 started off at 60% yields and ended at 80%, but 28nm is giving us 40-60% expected yields then that will drive price up as well.
 
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