I have watched quite a lot of blu ray films on this monitor now and the quality, colours etc. are just amazing but more importantly, the aspect ratio, oh man, it is just sooooo good not having any black bars wasting screen space! Games in 21.9 are just fantastic too especially the really atmospheric ones i.e. alien isolation!
All I need now is a monitor which has perfect motion clarity, freesync/gsync and MUCH better blacks/contrast ratio. Hopefully Samsung will have a 29-32" VA 21.9 monitor coming out next year along with their 34" version.
EDIT:
Found a semi-decent review of this monitor:
http://en.gecid.com/disply/LG_UltraWide_29UM65-P_monitor_review_and_testing/
Probably the only review we are going to get